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Brand Management
 

The community focuses on sharing knowledge regarding Brand Management Branding Concepts Elements of a Brand Types of Brands Brand Building Strategies Why Difficult? Brand Equity Brand Awarness Brand Recall Brand Association Brand Identity Brand Essence Brand Image Brand Positioning and lot more....

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Company Name: www.drypen.in
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Members: 339
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Topic of the week :  The Art of Digital Branding     Go to Topic
The Art of Digital Branding will be in-depth, informed, and insightful...
 
 
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2153 referals, 13 arguments, 42 views
Actually it should be knowledge plus rational thought since emotions only contribute to clouding your mind. Knowledge plus a rational approach helps in arriving at the right decision. Thanks for the ref Diya.
425 referals, 30 arguments, 50 views
This is a dumb debate ! There shouldnt be a CEO @ Home. Both man and woman have to chip in and run the household. Reminds me of the saying "united we stand, divided we fall".
109 referals, 8 arguments, 854 views
For intoducing a product in the market ,one of the very importent question arises in front of the marketer wether to adopt Push strategy or Push strategy of sales promotion so that product could get good response.
Argument added by Jaygopal Raghavan, Marketing Manager, Landmark Group  | Topic:  New Consumer Marketing  | 1 year ago
Consumers are the most important aspect in a brands success. Know your consumer and your brand would be on the right track. Not knowing your consumers mean not knowing their needs, desires and insight. Once you dont know these, then your brand wouldnt...
Argument added by Viktor Stephen, COO, I Entrepreneur  | Topic:  Social media marketing  | 1 year ago
The relative nascence of social media marketing is both a challenge and an opportunity. On one hand marketers cannot afford to underestimate the power and potential of this vast and global phenomenon. At the same time, they simply cannot trow away...
Argument added by Jaygopal Raghavan, Marketing Manager, Landmark Group  | 1 year ago
I couldnt agree with Meena more. But then what is ethics ? Ethics is a word that is defined by what we think is ethics, there is no empirical definition as such. In that case there is hardly anything ethical in this world. Movies also play with your...
Argument added by Jaygopal Raghavan, Marketing Manager, Landmark Group  | 1 year ago
It is nothing but purely lack of research and development. We have budgests for everything other than R D and marketing. These are the two most important factors in any products lifecycle. Without the proper R D, we wouldnt be able to come out with...
157 referals, 37 arguments, 536 views
yes offcourse, social media is the biggest key tht can take a brand to heights if positively used & can also drop down back to earth or even can lead to finish off the name from the market if used with a negative approach.
0 referals, 1 arguments, 0 views
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