Mudra Institute of Communications, Ahmedabad (MICA)

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Tags:	MICA, MICA Ahmedabad, Mudra Institute, Mudra Institute of Communications
Web Url:	http://toostep.com/Mudra_Institute_of_Communications_MICA
Category:	School Alumni
Country:	India
School Name:	Mudra Institute Of Communications (MICA), Ahmedabad
Streams:	Business
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Members:	150
Jobs:	84
Articles:	95
Questions:	8
Debates:	7
Idea Contests:	14

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Topic of the week : Branding Your Business Go to Topic

As the title indicates, business owners who wish to develop their brand....

Print, TV, Radio or other ways of brand promotion

Is Consumer Brands getting much response from TV, Print ads?

Other ways of brand promotion

How packaging plays a major role in brand recognition?


	3 Consumer Trends
	0 Health Sector
	0 Use of Biodegradable and Sustainable Materials

Community Board

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Should Premium Brands offer 50% to 70% Discounts? will it have a negative impact on their Brand

29 referals, 5 ideas, 145 views

	Referred by Jay Makwana, Media Development Manager, Times of Oman \| 3 years ago
	In times of recession lot of premium brands are announcing promotional schemes like 50% to 70% Off. Is it good for premium Brands or will it affect their Brand equity? What could be the alternatives for Price discounts? Marketing is all about Making...

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India Inflation Slows to 2-Decade Low of 0.44 Percent. Is it Positive sign or affect of Recession

20 referals, 2 ideas, 57 views

	Referred by Jay Makwana, Media Development Manager, Times of Oman \| 3 years ago
	Increasing Inflation was BAD NEWS for consumers.But is low inflation Bad sign for our Economy?

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How to make a Quiz in newspaper more response oriented for SMS based contest?

9 referals, 3 ideas, 141 views

	Referred by Jay Makwana, Media Development Manager, Times of Oman \| 3 years ago
	Times of Oman would be organising 13th Annual Quiz show. This event is to involve our readers to enhance their knowledge and make it a learning experience for all participating and viewers also. Just before the main event we want to run a...

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Innovations in Classified ads

0 referals, 0 ideas, 0 views

	Referred by Jay Makwana, Media Development Manager, Times of Oman \| 3 years ago
	Advertising revenues for Publications has been decreasing since last 4-5 months due to so called reccesionary trends..All companies have become cautious in spending and as usual the first hit is on Advertising Budgets. In such times publications can...

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Do Private Banks promise more than what they deliver?

4 referals, 4 ideas, 126 views

	Referred by Jay Makwana, Media Development Manager, Times of Oman \| 3 years ago
	We see commercials from all Private Banks promising more than they can actually deliver. Share your experiences Good ones also and Bad ones. Compared to Public sector Banks the hidden charges of services in Private banks is also much higher.

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News channels - do we need so many of them?

3 referals, 6 ideas, 259 views

	Idea added by Jay Makwana, Media Development Manager, Times of Oman \| 3 years ago
	By being a neutral force the News channel can influence People opinion by showing relevant programs on Good, Bad or No work done in Cities and States by chosen politicians...

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Best of Waste Water

0 referals, 0 ideas, 0 views

	Referred by Jay Makwana, Media Development Manager, Times of Oman \| 3 years ago
	Waste water from households should be channelised after proper treatment into creating more greenery and growing more trees which will make our country more beautiful. Treated water (containing natural fertilisers) is also good for watering parks. By...

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What sort of communication skills will one require in an MBA GD-PI sessions?

0 referals, 5 ideas, 266 views

	Referred by Reshma Sayyed, HR Manager, Cholamandalam Insurance \| 3 years ago
	Communication skills which is very important, it just shows your command over the language and how effective enough you are able to convey your message in an effective manner that the other person or people listening to you will understand properly,...

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How Executive MBA will be helpful to professionals?

81 referals, 18 ideas, 2880 views

	Referred by Reshma Sayyed, HR Manager, Cholamandalam Insurance \| 3 years ago
	People with work experience usually opt for executive MBA. so what are the advantages that one can get from pursuing executive MBA? Share your thoughts on this.

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How to prepare for CAT 2009?

0 referals, 1 ideas, 103 views

	Referred by Amar Gahlot, Accounts Manager, L & T Infotech \| 3 years ago
	CAT which is the most important exam that will happen in the country, which takes several months and at times even a year to get prepared for the exam, to crack into the country's prestigious B schools that is the IIMs, and to do that one should...

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Topics in Mudra Institute of Communications, Ahmedabad (MICA)

Global Brand Strategies Go to Topic

Global brands v/s Local brands

Global brands

Local brands

GENERAL STRATEGIES FOR GLOBAL BRANDS

First appeared the standardization adepts, then, came the voices against, and at least, those who preferred to stay in the middle. The truth is that never ever a brand had made a total standardization. Only Coca-Cola had made something similar, but in some markets, it made a few adaptations because there were several points that could be controversial in some markets. In the beginning it was the crazy era with the scale economies that globalization could bring; then, segmentation became the key

Managing liquidity crisis Go to Topic

What can be better option for savings having idl liquidity or investing in short term product like ELSS etc ? any suggestions

Yes

Should short-selling be banned?

Yes

Social media marketing Go to Topic

IMPORTANCE OF SOCIAL MEDIA MARKETING

SOCIAL MEDIA MARKETING: is the best strategy of promoting your Business or website through social media channels and it is a very important strategy that will get you popular in online and generate massive amounts of traffic to the website. Most important thing in Social Media marketing is “Social Media Marketing is a Communication Channel it is not a marketing process” Social Media Marketing is important for Business in following fields Online Brand Management Public Relations Social Networkin

dopamine and success


	1 Dopamine and marketing
	1 Its all about Social Media Ecology !!!
	0 Its Word of mouth marketing through a new medium

Value Added Services Go to Topic

A war 3G and Wimax

Wimax

Would a mobile portal for restaurants that would allow customers to order on their phones be a compelling value-added...

Latest Answer :

Very interesting concept. I totally believe in the idea. In most of the big cities you have companies that provides catering services for food from different restaurant. So you can say that instead of using the menu list for ordering to a contact...

How Executive MBA programs serve the business community Go to Topic

Communication Is Most Important Management Tool

When we speak of communication as the most important management tool, we must understand the elements that make it vital for our daily functioning at workplace. A person with whom we wish to exchange or share an idea will understand what we speak and write only when we try to communicate it in a way that will be understood by the other person. As we learn it in online MBA program that an idea can not be understood. It has to be encoded either in words or signs and symbols. Many MBA professional

What sort of communication skills will one require in an MBA GD-PI sessions?


	2 spontaneous thoughts and live expressions
	2 What sort of communication skills will one require in an MBA GD-PI sessions?
	1 Visualisation

Enhancing EMBA Programs Through Technology Go to Topic

California University MBA program

Due to the wide use of internet through out the world most of the expenses are seemed to be cut. And these expenses could be cut even in the terms of education. As every one knows that Post graduation costs are high through out the world. Now this worry has also beed exempted by many of the universities. These universities provide online facility of MBA post graduation. The well known example is of California University. The university’s close ties with leading companies enables it to prepare c

MBA entrance exams in India Go to Topic

Do you have the desire to Crack CAT??

As there are more and more MBA aspirants than ever before, the trend is everybody wants to get into to the management and to be the best of the lot one wants to get into the IIMs of the country, and who want to know more and more about CAT exam, which is the most important exam which is conducted to get into the IIMs of the country, so go through this one sure you'll find it exciting... The damn myth! Of all the MBA's entrance examinations conducted all over the world, there is one ridiculously

What should be the strategy on the D-day of the CAT exam??


	1 Selecting proper questions
	0 Stay Cool
	0 Proper Directions

Exploring Executive MBA !!! Go to Topic

Is Executive MBA has same value as 2-Yr MBA degree?

Latest Answer :

You have to be really careful about the Executive MBA programmes and the one year programmes. Leave ISB and other institutions. Please see that the programmes are recognized by DEC, IGNOU and by UGC. Many programmes claim UGC but do not mention...

What are the different variants of MBA that one can go for??

Latest Answer :

Part time MBA - According to me, if one is thinking about changing their career, or accelerating along the path of their current career, and thinking about doing an MBA Through part time MBA they will expand their existing knowledge base. It will...

MBA @ Foreign Universities Go to Topic

How to select a foreign university for an MBA?