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Retail & Supply Chain Professionals
 

To share knowledge, information and insights on retail & supply chain issues....

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retail, FMCG, India, "organized retail", economy,"supply chain",logistics,SCM,inventory,warehouse,retail sector,retail news

Category: Business Area
Industries: Retail Chain/Logistics
Functional Areas: Channel Management
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Members: 12919
Jobs: 153
Articles: 405
Questions: 184
Debates: 274
Idea Contests: 155
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Content Marketing is about creating compelling contagious content and...
 
Why  Online Reputation Management  (ORM) ? Because in the Online World, you will have larger audience and people are talking about every Ups and Down of their life online.   wikipedia defines reputation management as the process of tracking an entity’s actions and other entities’ opinions about those actions, reporting on those actions and options; and reacting to that report creating a feedback loop. Reputation means how your brand looks online positively or negatively and now traditional PR i
 
Content marketing is undoubtedly one of the hot digital marketing terms of 2012, but there’s far more to identifying—and implementing—a successful  content strategy  than simply creating content. In fact, when considering the components of creating a content marketing strategy, writing is the easy part of the equation. In today’s increasingly crowded content marketplace, your brand needs to know how to not only  create and   implement  a content strategy that will help you achieve your pre-dete
Debates in "Retail & Supply Chain Professionals"
Perfect Branding is done using different kind of classifications. For Example, in a garment shop the dresses are classified into age group. Also people of old age will not be comfortable with the dresses of youth, so they would prefer their own...
1105 referals, 63 arguments, 169 views
MBA should not be the minimal criteria for being manager; but good MBA study obviously helps to groom anyone towards managerial role. Throughout the life everyone is being learned in various facet of learning but MBA is one of the most integrated ways...
Idea Contests in "Retail & Supply Chain Professionals"
Idea added by AMISH, Admin/Facilities Manager, VKVC  | Topic:  Life on Credit  | 3 months ago
There is always a lure to having a card handy. But then if you are wise, then you would spend it only on things you would want to buy instead of ending up with things that you would ruefully reckon you were led into. And if you use it wisely, then you...
Idea added by Anna George, Web Analyst, NichePro Consulting LLC  | Topic:  Changing market trends  | 4 months ago
There are no drawbacks in social media marketing as it is the easiest way of marketing one's business. From client's side this kind of marketing will give his business world wide visibility, and from the marketing division side, they just need to be...
Trends and Insights in "Retail & Supply Chain Professionals"
13 referals, 7 comments, 15 views
Big Bazaar is no way 'sasta'.Being one of the early entrants they are exploiting the word,a certain basket only is slightly cheaper while other goods like private labels(without any quality guarantee)sell like branded owing to unaware consumer.At best...
Manager has to be a good leader but his designation doesn't allow to become 100% leader. Most of the time manager has to work to satisfy top management in course of which his leadership qualities get affected.
Q & A in "Retail & Supply Chain Professionals"
at this stage i'll suggest you to analyse your work & expand your knowledge as much as ypu can. also you must devote some time to learn from the actions of market leaders & most important be optimistic & confident.
160 referals, 34 answers, 91 views
Ujval! Well said ... Relationship.. that is what makes the experience wholesome! Thanks a lot for such simple words that are very meaningful! :)
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