A rural household would be selected through a meticulous procedure undertaken through our network of agents comprising of a graduate unemployed youth and at least one educated & married woman. A single business opportunity would not suffice for the family to engage. Thus based on our survey and research we have designed a bouquet of products and services so as to guarantee a minimum accrual to the household.
| Tags: | Rural Retail, UP, FMCG,Rural Markets, Innovations, Self-employment, HR |
| Web Url: | http://toostep.com/Rural_Retail_Network |
| Category: | Business Area |
| Industries: | Retail Chain/Logistics |
| Functional Areas: | Business Models |
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| Members: | 341 |
| Jobs: | 84 |
| Articles: | 91 |
| Questions: | 14 |
| Debates: | 16 |
| Idea Contests: | 7 |
Topic of the week : Various formats of organized retail
Go to Topic
As retail industry is going to be something really big in the coming days...
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Top Rated Answer :
Super markets as a concept are here to stay. It not only offers great prices and variety but also puts the customer in charge of determining the market dynamics. When 2 or 3 different brands are displayed next to each other, higher price can only...
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5 referals, 12 ideas, 433 views
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Now a days there is a huge traffic on internet for online sales and purchase. More and more people are doing e-tailing than retailing these days, people now can get anything and everything with just a click. And these days many are venturing into...
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22 referals, 7 ideas, 169 views
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i agree with Akhilesh, but as said by Mr. Deepak, by promoting a product we can capatalise the increamental of sales during given period, but as a retailer we will be not creating a customer demand. the customer demand topic is different subject.
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0 referals, 17 ideas, 1148 views
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All of us here are only mentioning SALES/ PROMOTIONS. These can be done once in a while to attract customers but I dont suppose they have a life. Too frequent sales/ promotions can endanger the brand image and people might start considering you as a...
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797 referals, 1 ideas, 0 views
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Daily we are seeing news like why there is no 100% FDI in Multi-brand retail, there are many who are opposing like there should be no 100% FDI as it will affect Indian retailers a lot, but are we only seeing the affects of 100% FDI in multi-brand...
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0 referals, 1 ideas, 0 views
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I believe Marketing and advertising differs from region to region, there can't be a single strategy for the whole of India, as one marketing strategy will not work in other region as there might be a total disconnect interms of the whole concept or an...
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252 referals, 3 ideas, 26 views
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Hi Chandan. Agree with your view. Would also like to clarify that the 'demand driven value chain' as mentioned by me is actually not about creating demand. It refers to production and supply of products that are in demand rather than selling products...
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0 referals, 0 ideas, 8 views
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Dear friends, an improvement in economic conditions and low inflation have helped the retail sector stage a recovery in the recent past. After two bad quarters, same store sales (SSS) have again turned positive. While discretionary spending remained...
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127 referals, 6 ideas, 209 views
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Dear friends, many a times we find ourselves in a mall store and due to being in virtually the same environment as every other store, and being surrounded by virtually the same merchandise, As we know, nowadays the consumers are cutting out luxuries,...
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0 referals, 7 ideas, 262 views
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YES.BASED ON iNDIAN DEMOGRAHY dISCOUNT STORES ARE THE BEST IN TERMS OF INVESTMENT AND GOOD FOR THE MAJOR POPULATION OF iNDIA
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1 referals, 5 ideas, 80 views
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I do agree to shaju, green supply chain will reduce operational cost and it will also differentiate the company and its products in the market place.
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