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AdrianStevens Head/VP/GM-Marketing, Wings Brand Activations
 
AdrianStevens's Profile
AdrianStevens
Head/VP/GM-Marketing, Wings Brand Activations
Wings Brand Activations
confidential
confidential
Bangalore, India
Toostep 
Professional summary
Brand activation professional with specific expertise in BTL disciplines such as Retail, Events & Promotions. Strategic knowledge on ground level activations with respect to brand communication and strategy.
AdrianStevens's Experience
Current :

Head/VP/GM-Marketing, Wings Brand Activations

Advertising/PR/MR/Events
India, Bangalore

Working from 1985

Current :

Head/VP/GM-Marketing, Wings Brand Activations

Advertising/PR/MR/Events
AdrianStevens's Education

Frank Anthony Public School Bangalore

MBA/PGDM
India
From 1981 to 1983
Brief summary :

Post grad degree in marketing

 
 
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Leading recruitment Firm, Permanent Staffing, Temporary Staffing, Executive Search & Selection, and RPO
 
 
 
AdrianStevens's communities
1159 members, 15 jobs, 80 articles, 45 questions, 49 debates, 29 idea contests.
274 members, 5 jobs, 37 articles, 43 questions, 33 debates, 21 idea contests.
782 members, 65 jobs, 102 articles, 35 questions, 27 debates, 17 idea contests.
AdrianStevens's contributions
Branding is the nomenclature component i.e the establishmnet of a mark in ythe process of developing the brand quite popularly confusedwith the act of brand building. In the event of branding marketeers view the activity as being less bang for the...
To add to what Chankant has posted one has to be clear with the question. Their are two issues here in retail - one the retail brand itself as in the banner under which the chain performs with its unique proposition and the other is the concept of PL...
 
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