Create knowledge
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(rate this)
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Yes
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83
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17
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No
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leena saini
| Argues in support of
"Yes"
| 2 years ago
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corporate image makeover really helps .as market is changing,society is changing,people also goes through changes.they have different likings then earlier,their lifestyle ,perception towards life everything is changing and so it is necessary to...
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Amit Gupta
| Argues in support of
| 2 years ago
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I would support Jayant here. At any point of time a business operates within the technological, social, competitive ideological confines of the society of that time. As the market environment changes so must the company. Videocon's new logo (an...
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Jayant Vishnu
| Argues in support of
"Yes"
| 2 years ago
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Yes I think the changes really help to come up in the changing market scenario. Guess this example will answer my point. BMW or Bayerische Motoren Werke AG (Bavarian Motor Works) was originally founded as an aircraft company. The aircrafts...
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Debate: "Do you think corporate image makeover (logo change etc) helps?" deleted from your view.
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(rate this)
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Branding is relevant..
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3
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0
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Branding is irrelevant....
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Prashant Bhurke
| Argues in support of
"Branding is relevant.."
| 2 years ago
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IF WE SCREEN 3-5 PRODUCTS BASED UPON THE BEST KNOWN PRODUCT,THEN HOW DOES BRANDING PLAY ANY ROLE, IT IS CUSTOMER BEHAVIOUR. AND PERHAPS YOUR BRAND RECALL HAS FAILED TO IMPRESS, THE IMPORTANT THING HERE IS BRAND COMMUNICATION, GENERALLY IT IS DONE...
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Amit Gupta
| Argues in support of
| 2 years ago
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Branding helps to overcome the initial "screening criteria". You cant draw a list of 100 vendors and evaluate each and every one. You pick 3-5 best known and then evaluate. So branding is a time saving mechanism and is used to communicate at a glance...
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Debate: "Significance of Branding on B2B Marketing" deleted from your view.
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(rate this)
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1
Grass roots marketing
2
Implementation of New Schemes
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ojerumu ernest
| Added idea
"During recession, the strategies should be sales promotion, grassrootmarketing"
| 2 years ago
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During recession, the strategies should be, viral marketing, sales promotion,target non-user of the product via grass root/ traditional marketing. During recession is not compulsory you reduces the price but you target your end users through sales...
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Amit Gupta
| Added idea
| 2 years ago
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Recessionary times impose a constraint on how much a consumer is willing to part with for a given item. It is the price and not the recession that influences (to a greater degree) the NEED for the product. Hence companies would be wise to fulfill the...
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shiva Kiran Adapathya
| Supported idea
" Grass roots marketing"
| 3 years ago
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''Product specific Blogs are great resources to get free exposure for your products'' , True .. Every Sales/BD has been working hard to meet at least 30 to 40% of their sales targets. Grass root marketing/viral marketing will generate some...
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Ideate: "How to boost up Sales During a Recession?" deleted from your view.
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(rate this)
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Sales of product
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33
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54
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customer satisfaction by service
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Kandarp Trivedi
| Argues in support of
"Sales of product"
| 1 year ago
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sales person have only important to sale their products, What ever with customer it's lest concern with Sales person. Customer satisfaction is totally different activity. it's not with sales activity
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Anupam Anand
| Argues in support of
"customer satisfaction by service"
| 1 year ago
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" Customer is the king of any Market ". Customer satisfaction is more important than the sales for sales person. If we sales something in a good number but customer is not satisfied properly then it will happend that in future our sales decreases...
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Amit Gupta
| Argues in support of
"customer satisfaction by service"
| 2 years ago
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I think it depends on whether the sales person sees the account as a 1-time sale or something that can be milked from time to time. It also depends on what role referrals or WOM plays in influencing purchase decisions. Obviously customer...
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Debate: "For a sales person sales is important OR Customer satisfaction is important" deleted from your view.
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(rate this)
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ITS ABOT MARKETING .ANY ONE CAN ANSWER IT
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Amit Gupta
| Answered
| 2 years ago
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Sure if your product is bad and customer service pathetic your customer feels cheated, gets angry in no time and starts fuming - thereby turning him into thermal energy. :-) But thats the easy part. Whats tough is turning the customer to...
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Answer: "WOULD YOU THINK CONVERTING CUSTOMER INTO THERMALPOWER ENERGY IS VERY EASY?HOW?" deleted from your view.
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(rate this)
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' IT'S A BIG QUESTION FOR THE FRESH PGDM/IT STUDENT,HOW TO START THEIR CAREER AS SAP CONSULTANT OR BUSINESS ANALYST AND HOW TO GET INTO B2B SALES OF IT PRODUCTS.
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Abhinav Srivastav
| Answered
| 2 years ago
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Hi, I am working as a Business Manager My responsibility is to handle the sales cycle of CRM. I would like to know whether this experience is going to help me to become an ERP consultant in the coming years if yes then what are the steps that i...
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Amit Gupta
| Answered
| 2 years ago
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Hi Prakash, Given that you already have a PGDM in IT, I assume that you already have a good grasp of broadly how any business operates (i.e. business functions and their role in the chain of transactions) and how IT can improve business process...
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Answer: "How a fresher of PGDM/IT can start his career as SAP consultant or as a business analyst." deleted from your view.
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