Anitha Raj's Profile
Anitha Raj | |
Ecommerce Officer, Hamra Hotels and Resorts | |
 | Hamra Hotels and Resorts  |
Professional summary
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Current Experience:
Ecommerce Executive, Hamra Hotels and Resorts
Previous: Ecommerce Officer, Al Hamra Group Ras Al Khaimah UAE
Project Engineer, - Wipro Technologies
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Noorul Islam College of Engineering,Anna University
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4.0 Years
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Internet Marketing, Sales and Marketing, Events Management, C, C++, Java, CMS, HTML, SEM, SEO
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Contribution score:(96 points)
- Contacts: 52 connections, 53 following, 53 followers
Anitha Raj's Experience
| Current : |
Ecommerce Executive, Hamra Hotels and Resorts |
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| Hospitality | ||
| Previous : |
Ecommerce Officer, Al Hamra Group Ras Al Khaimah UAE |
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Worked from 2008 to 2011 | ||
Brief summary :
Ecommerce Officer - Al Hamra Group, Ras Al Khaimah, UAE from Oct 2008 till present Installation and Marketing Collaterals, Business Requirement Documents Research Reports, Integration Documents, Online content writer for SEO, User Manuals and Web Content Preparing the Market plan, advertising, collaterals, promotions and coordinating events. Online content management, seeking online marketing opportunities and managing the SEO. Assist in database cleaning, profiling and targeting internal with electronic campaigns. Responsible for developing and increasing traffic through direct and semi-direct online channels, that will improve the overall revenue and other key financial and customer metrics. Ensure content (photography and descriptions) of all online channels remain accurate and brand compliant Load and update content (photography and descriptions) for all properties that are under development in cooperation with the Director of E-Distribution Identify and evaluate new marketing opportunities to increase direct internet traffic and drive online production Evaluate the online presence and rate position of immediate competitors Marketing by analyzing factors such as demographics, web analytics and purchase of key and search words on different search engines. Evaluate and enhance performance of our branded website by giving suggestions on how to promote and improve the presence of the hotel on the web with the intent of driving online traffic and incremental bookings. Promote online opportunities to in-house guests ensuring that all marketing collateral effectively promotes the web-site address. Ensure online property comments are reviewed and necessary action taken. Evaluate distribution network, channel performance and potential reasons for its performance. Identify and target market segments booked through traditional channels that may successfully be driven on-line. Initiate, lead and develop programs to drive incremental revenue through creative sales and marketing promotions. | ||
| Previous : |
Project Engineer, - Wipro Technologies |
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| Hyderabad | ||
Worked from 2006 to 2007 | ||
Brief summary :
Assist the revenue management team to implement pricing strategies in order to maximize and generate auxiliary revenues streams. Project Engineer - Wipro Technologies, Hyderabad from Oct 2006 - Jan 2007 Growth Path - Recruited directly from Campus during my third year and joined as a Fresher 3 months of professional training on C, C++, Java, J2EE, Unix, Database, Swings. Special Appreciation for the Java Projects using swings and applets on Inventor Management System as Best Performer Project Engineer - Wipro Technologies, Bangalore (H.Q.) from Feb 2007 - Aug 2007 Role: Programmer and Technical Writer Project Title: Glacier View, Personal Health System for INTEL Corp, USA Programming software modules using Java, Jsp, J2EE, Struts, Servlets, HTML, MySQL, Java Beans (EJB). The project is based on Personal Health System about how a clinician remotely monitors the Patient. Assisting and coordinating in creating the high level design documentation, specification documents with sequence diagrams, class diagrams, process flow charts using enterprise architect. Performs essential business analysis, including client discussion and creating use cases, business flow charts, data diagrams and user interface designs Owner of Quality Documents, Integration Documents, Test Documents, Release Documents, Review Documents, Unit Test Case reports. Responsible for Environmental Set Up and Wipro Standards/Style for the entire Team. Sessions about the modules and code walk through for the new team members. Project Engineer - Wipro Technologies, Bangalore from Sep 2007 - April 2008 Role : Team Leader and Technical Writer Project Title: ING Viking - Internet Banking Application, Netherlands. Requirement Analysis phase - Played a major while gathering information from the clients. Designed the specification document for the Savings Column for the two modules : . Intra Customer Payment and Savings Column . Print Transaction History The purpose of this document is to detail out design for Intra-Customer Savings Payment portlet for Retail Customer within closed environment. This portlet is part of the savings column within Web sphere Portal. The document will cover component design for each level - Presentation layer, Orchestration layer, Business layer and Integration layer. Spring MVC Portlet model is used to design this portlet The portlet Intra Customer Savings Payment had been subdivided into 4 use cases namely : Create Intra-Customer Savings Payment Modify Intra-Customer Savings Payment View Intra-Customer Savings Payment Perform Intra-Customer Savings Payment Development of the application using Java, Jsp, Springs. | ||
Anitha Raj's Education
Noorul Islam College of Engineering,Anna University |
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| B.Tech/B.E. | |
| India | |
| From 2002 to 2006 | |
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Anitha's communities
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35965 members, 590 jobs, 1219 articles, 573 questions, 1499 debates, 422 idea contests.
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7794 members, 71 jobs, 705 articles, 199 questions, 1594 debates, 379 idea contests.
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13795 members, 310 jobs, 765 articles, 308 questions, 961 debates, 382 idea contests.
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Anitha's
contributions
After completing B.tech, worked as Software engineer at Wipro Tech. and then moved to Middle East. Now working in NON IT job which is not my interest. I want to go back to Software IT jobs. But because of this different career path, companies are... |
Choose the right person Analyse the background, his interest, reason looking for change apart from Money.. |
Most important fact is loving each other after marriage.. (either arranged or Love marraige.) |
I found this article and shared it with all of my friends --- it really helped me thanks a lot for the message. Though we knew it, we forget about it. Once again Thanks to Manoj and Sunil |
I agree with this, especially the statement - "Great people dominate by virtue of their ideas / knowledge and their intelligence / wisdom ; difficult people dominate by virtue of their personality." |
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