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Bharadwaj Deepak Parija Sales/BD Manager, Vodafone
 
Bharadwaj Deepak Parija's Profile
Bharadwaj Deepak Parija
Sales/BD Manager, Vodafone
Vodafone
confidential
confidential
Bangalore, India
Toostep 
Professional summary
Bharadwaj Deepak Parija's Experience
Current :

Sales/BD Manager, Vodafone

Telecom/ISP

Working from 2009

Brief summary :

Identifying gaps in market distribution with action plan and benchmarking timeline for proper implementation.

Identifying poor-performing market personnel (DSE's and merchandisers),and training them for proper action plan in market.

Ensuring Distributor ROI

Managing and administrating day to day business as per organization's agenda, and industry regulations.

Co-ordinating with other departments (Commercial, Marketing Operations & IT), for day-to-day operations.

Previous :

Sr. Executive, Vodafone Essar South Ltd.

Bangalore

Worked from 2009 to 2011

Brief summary :

Since Jan 09 Vodafone Essar South Ltd., Bangalore Sr. Executive-Prepaid Sales and Distribution Highlights: Managing Prepaid Sales through channel distribution in South Bangalore and Rural Bangalore. - Planning, implementing and acheiving monthly sales plan on all parameters. - Ensuring systems and processes in place, resulting in 98% CAF collection (as per DoT regulation). - Plan and conduct phase wise audits to analyze performance, and improve distribution. - Ensuring distributor ROI as per industry norms. - Maintaining and improving accuqisition and revenue share in retail outlets. - Imparting training programs for field staff, for maximum productivity. - Planning agressive market plans for Non-performing cell sites in terms of revenue and accquisition. - Appointed sub-distributor for streamlining distribution in upcountry markets.

Previous :

Executive, G.C.M.M.F. Ltd.

Kolkata

Worked from 2004 to 2008

Brief summary :

May 2004-Dec. 2008 G.C.M.M.F. Ltd., Kolkata Executive-Sales and Distribution Highlights: Handled distribution and merchandising activities for entire range of Amul products. - Implementing visual merchandising activities like showroom display, pyramid display to create effective visual impact for higher conversion. - Managing distribution network and handling transporters, distributors, C and F agents for timely delivery of stocks. - Co-ordinating with promotional agencies for sales promotion activities and promotional enrolments. - Asses product placement in Modern Format Stores, as per AC-NIELSEN audit report, and make action plans accordingly. - Instrumental in launching new products and variants in territory. - Ensuring timely settlement of claims and payment from trade channels. - Enlisted 100% Amul products in hyper stores. - Organized Amul Food Festival sucessfully every year in trade and Modern Format Stores. - Appointed exclusive distributors for Catering and Vantage points distribution. - Launched and placed 100% Amul beverages range at Railway stations. - Increased sales of Amul products in hyper stores by 30%.

Previous :

Executive-Sales & Distribution Operations, Gujarat Co-operative Milk Marketing Federation Ltd.--Amul

FMCG/Foods/Beverage

Worked from 2004 to 2008

Brief summary :

Handled distribution and merchandising activities for entire range of Amul products.

Managed distribution network & handeled transporters, C&F agents for timely delivery of stocks.

Co-ordinating with promotional agencies for sales promotion activities.

Organized Amul Food Festival every year sucessfully in trade and Modern Format Stores.

Appointed segment distributor for catering and vantage point distribution.

Distribution experience in rural, urban and modern trade channels.

Bharadwaj Deepak Parija's Education

Globsyn Business School

MBA/PGDM
India
From 2002 to 2004
Brief summary :

Major in Marketing, covering allied subjects like Sales and Advertising

2 months internship at ICICI LOMBARD GENERAL INSURANCE, on finding out feasibility of Home Insurance and Shop and Esthablishment Insurance amongst the relevant segment.

BJB College-Utkal University

B.Com
India
From 1997 to 2000
Brief summary :

Majored in accounts hons., with Economics, Operation Techniques and Mercantile Law as other subjects.

 

 
 
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Bharadwaj's communities
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Bharadwaj's contributions
Salesmen are never born..it is the exposure to one's job, failures, ability to learn..which makes a salesman. So, selling skilss are accquired by trainning, exposure to challenges in jobs.
Rural Market cant be generic..every rural market throws up its own challenges. So, the foremost challenge for marketer would be effective communication of its product or concept. e.g-UHT milk may be a hit in urban markets..but marketers face the real...
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