Create knowledge
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(rate this)
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Its a poor move by airtel to reposition the brand
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26
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15
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brand elements need to be changed to keep the brand alive
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Krati Kumar
| Argues in support of
"brand elements need to be changed to keep the brand alive "
| 1 year ago
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yes i do agree because each and every beginning has its end,to escape from dis closing, to survive in a competitive environment and to sustain its image in the eyes of its existing and potential users it is vital for organisation to continually...
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Jaygopal Raghavan
| Argues in support of
"Its a poor move by airtel to reposition the brand"
| 1 year ago
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Cant agree with you more. It is a cheap imitation by the design agency concerned.
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biswajeet khuntia
| Argues in support of
"Its a poor move by airtel to reposition the brand"
| 1 year ago
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Airtel recently changed its logo and tune by spending 300 cr. the company could have spend those money to develop the company infrastructure. the logo is merely a copy of videocon logo. the new tune is not attractive. i think Airtel has taken the...
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Debate: "AIRTEL's new logo is a suicide pill for the company." deleted from your view.
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(rate this)
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Yes
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8
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3
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No
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biswajeet khuntia
| Argues in support of
"No"
| 1 year ago
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i think celebrity endorsement is not a waste of money until the product/ service is compatible with the celebrity. i could not find it relevance when mannapuram Gold has endorsed akshay kumar to promote its financial product. at the same time LUX...
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shaik
| Argues in support of
"Yes"
| 1 year ago
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Yes sachin has shown a fine example by not endorsing. Liquor definitely spoils the society sooner or later.The worst part is that our indian governments are endorsing it by giving lisence and allowing the people to consume legally.At least it is...
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Debate: "Sachin turns down record liquor ad offer - Are companies wasting money on ads?" deleted from your view.
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(rate this)
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1
Research and Redefine
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Use PR
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chitra bannerjee
| Added idea
"Great Logo"
| 1 year ago
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What the brand stands for and how it is communicated through the logo. We have always admired and desired a great logo on the labels we purchase. From apparels to cosmetics to automobiles. A good logo creates an instant recall/communication.
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biswajeet khuntia
| Added idea
| 1 year ago
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proper coordination between brand elements can lead to high brand recall. the best example is IDEA. it has logo, color(yellow),brand ambassador, jingle, punch line, and mainly the advertisement portraying the social responsibility. the more the...
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Ideate: "How to go for a brand recall W.r.t consumers??" deleted from your view.
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(rate this)
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Yes
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68
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42
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No
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Joydeep Dasgupta
| Argues in support of
"Yes"
| 6 months ago
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Quality: - excellence superiority class eminence value worth a feature. What has money got to do with all the above? A brand is a quality conversation of an individual or group of individuals accepted, respected acknowledged and valued across...
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biswajeet khuntia
| Argues in support of
| 1 year ago
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there is still a low price madness in Indian consumers,and this makes the marketer to cut the cost in various mean and keep the price below the competitors. and as we know cost cutting is directly proportionate to quality. And mainly Indian consumers...
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Meena Deshmukh
| Argues in support of
"Yes"
| 1 year ago
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Yes its surely a myth in India thats the reson we dont have a Microsoft or IBM from India...we have millionaires but not companies that can go global..take any name be it Mcdonalds, Reebok, Nike, Shell..its just beyond Indian capabilities and the...
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Debate: "Is quality a myth in India??" deleted from your view.
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(rate this)
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Yes
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68
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42
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No
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Joydeep Dasgupta
| Argues in support of
"Yes"
| 6 months ago
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Quality: - excellence superiority class eminence value worth a feature. What has money got to do with all the above? A brand is a quality conversation of an individual or group of individuals accepted, respected acknowledged and valued across...
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biswajeet khuntia
| Argues in support of
| 1 year ago
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there is still a low price madness in Indian consumers,and this makes the marketer to cut the cost in various mean and keep the price below the competitors. and as we know cost cutting is directly proportionate to quality. And mainly Indian consumers...
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Meena Deshmukh
| Argues in support of
"Yes"
| 1 year ago
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Yes its surely a myth in India thats the reson we dont have a Microsoft or IBM from India...we have millionaires but not companies that can go global..take any name be it Mcdonalds, Reebok, Nike, Shell..its just beyond Indian capabilities and the...
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Debate: "Is quality a myth in India??" deleted from your view.
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(rate this)
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1
Nokia
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Tata
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ujjval jain
| Supported idea
"Tata"
| 1 year ago
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,,,,
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biswajeet khuntia
| Added idea
| 1 year ago
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its very difficult to compare brands of different domains,..Still Tata is the most trusted brand of India.not only in terms of CSR but also in terms of customer satisfaction Tata is the no 1 brand of India.
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Paresh.Khanchandani
| Supported idea
"Nokia "
| 2 years ago
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For me Nokia is the Trusted brand I am using Nokia product from my school days !! The customer support of Nokia is very good and i feel the value for money .....
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Ideate: "Which in your view is the most trusted Brand?" deleted from your view.
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