This community features all the things related to making of a new brand, the things involved, the procecess, the advertising, the quality etc and the BREAKING up of an already existing brand due to various practices.
| Tags: | Brand, Branding, Making Brand, Breaking Brand, Brand Management |
| Category: | Business Area |
| Industries: | Advertising/PR/MR/Events, Communications and Networking, Consumer Durables, FMCG/Foods/Beverage, Radio, TV & Films, Retail Chain/Logistics, Telecom/ISP |
| Functional Areas: | Branding |
| Moderation: | All Members |
| Visibility: | Everyone |
| Members: | 317 |
| Jobs: | 29 |
| Articles: | 121 |
| Questions: | 26 |
| Debates: | 31 |
| Idea Contests: | 15 |
Topic of the week : The Art of Digital Branding
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The Art of Digital Branding will be in-depth, informed, and insightful...
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0 referals, 16 comments, 43 views
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in simple word ,Brand is a promise to deliver satisfaction
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2838 referals, 11 comments, 93 views
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In today's scenario brand comparison is increasing day by day , you are facing many advertisement in Television, hoarding, radio (Some level) and many place direct or indirectly comparison. Last 5 months 34 complained received from consumers...
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COIMBATORE KRISHNARAO PRAHALAD , universally known as C.K., was the most creative management thinker of his generation. He revolutionised thinking on two big subjects, business strategy and economic development, and made a significant contribution to...
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197 referals, 2 comments, 33 views
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Rural Retailing in India and its Challenges Understanding various formats, needs and opportunities By: Alok Sharma alok_sharma1@yahoo.com Current Face of Rural Retailing Complete utilization of space in traditional outlets • 46% of Soft drink sales, •...
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Here is a lovely article i found on how young businesses brands can use WebTV serials to create a large bunch of followers. This will definitely help brand awareness and salience. However as the article states, what remains a challenge is- how can one...
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7 referals, 1 comments, 5 views
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I have never understood people who shun and malign the concept of luxury. If we think broadly and stop defining luxury in terms of expensive brands, luxury would mean a pleasure out of the ordinary allowed to oneself. The pleasure of experiencing...
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22 referals, 1 comments, 2 views
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HMIL posts 12,9 % growth in August 2009 Hyundai Motor India Ltd. (HMIL) has reported a 12.9% increase in sales in the domestic market during August this year, at 24,401 units, as against 21,610 units in August 2008. Exports went up from 23,100 units...
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189 referals, 13 comments, 283 views
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In today’s environment, strong brands are the foundation in building a strong nation. Let’s take a look at some of the nations of the world. The USA has the largest economy in the world and is also known as the land of brands. In the 2008 top 100 Best...
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89 referals, 8 comments, 53 views
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"Sir" Tendulkar J ust have look at the records held by Sachin Tendulkar. No wonder why British Prime Minister is suggesting him for the honor of Sir ......... New Records..... ......... .. 1. Highest Run scorer in the Test Cricket 2. First Cricketer...
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169 referals, 12 comments, 272 views
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Today in this recession period both local international brands are in tremendous competition to survive in the market. Every brand is trying thier best creative power to hit the markets. Today's branding are done through social marketing, emerging...
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Topics in BRAND
