This community features all the things related to making of a new brand, the things involved, the procecess, the advertising, the quality etc and the BREAKING up of an already existing brand due to various practices.
| Tags: | Brand, Branding, Making Brand, Breaking Brand, Brand Management |
| Category: | Business Area |
| Industries: | Advertising/PR/MR/Events, Communications and Networking, Consumer Durables, FMCG/Foods/Beverage, Radio, TV & Films, Retail Chain/Logistics, Telecom/ISP |
| Functional Areas: | Branding |
| Moderation: | All Members |
| Visibility: | Everyone |
| Members: | 317 |
| Jobs: | 29 |
| Articles: | 121 |
| Questions: | 26 |
| Debates: | 31 |
| Idea Contests: | 15 |
Topic of the week : The Art of Digital Branding
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The Art of Digital Branding will be in-depth, informed, and insightful...
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245 referals, 1 ideas, 0 views
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Idea is good sir. There is no doubt. But the only one thing is that it should require consistency where people come. Initial, we may start but then it should continuously run. In too step, majority members are either working or doing business, so it...
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0 referals, 13 ideas, 257 views
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As per my experience most of the staff does not have indepth product knowledge- they try to convince customer on factors not asked by customers which makes buyers irritated and result in lose of sales , knowledge of promotions running in the market is...
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536 referals, 2 ideas, 21 views
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You are absolutely right Shiuli, and now Search engines entering TV space it will make all the your SEO strategy all the more sense and also Twitter will play a huge role here....but content and online community will what drive things in future, but...
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514 referals, 1 ideas, 1 views
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We all faced his unhappy situation in our life. We have seen how our ideas, brands, products/services have failed us in one or other time. Sometimes situation used to become so worse that we would have thought that "Its the end". But, surely we would...
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511 referals, 1 ideas, 1 views
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A product recall can significantly affect a company’s bottom line and its reputation, but a swift recall and restitution to purchasers can minimize harm to the company – and even improve customer satisfaction. So, what firms should do to recover from...
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0 referals, 1 ideas, 0 views
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Dear All, Please do suggest me how to proceed for patenting a design, who are the reliable, Trust worthy patent Attornies or Agents ?
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375 referals, 5 ideas, 159 views
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My friend Jayant had created a good idea contest, but I would like to be a bit specific concentrate on how to choose your co-branding partner?? Co-branding is a pairing of two or more branded products to form either a separate and unique product or...
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290 referals, 5 ideas, 47 views
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Social media are potentially powerful drivers of branding and response. But we can't expect noisy environments like Facebook or Twitter to work for us if we use them in an arbitrary and inconsistent way. We need to use them strategically and...
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279 referals, 8 ideas, 193 views
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A Brand can only prosper(increase consumption) by giving more value to its customers than its competitors. A common example could be the presence of Private labels in super marts as the most renowned brands have not been able to deliver Value to Their...
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