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Cecilia Kavitha Lawrence Traffic Manager - Projects /Campaign Manager
 
Cecilia Kavitha Lawrence's Profile
Cecilia Kavitha Lawrence
Traffic Manager - Projects /Campaign Manager
Zed Communications Advertising LLC
confidential
confidential
BANGALORE, India
Toostep LinkedIn 
Professional summary
Cecilia Kavitha Lawrence's Experience
Current :

Project Manager, Campaign Manager, Personal Assistant/ Office Manager, Zed Communications Advertising LLC

Advertising/PR/MR/Events#NGO#Radio, TV & Films
India, BANGALORE
Previous :

Zed Communications Advertising LLC

Worked from 2010 to 2011

Brief summary :

Date: June 2010 to December 2011 Employer: Zed Communications Advertising LLC - HYPERLINK http://www.zed-communications.com www.zed-communications.com Position: Group Traffic Manager - Creative Services and Account Management of Key Clients Project Brief: Key Player in traffic process development, implementation and management across all 5 offices in the region (Dubai, Abu Dhabi, Qatar, Kuwait and Oman). Responsibilities: Process Development and Implementation; Task Management; Resource Management; Project Management and Vendor Management. Managed internal and external resources across all 4 network offices. Scheduled briefs, monitored work and resources, reviewed/approved cost estimates from client services. Checked if necessary client approvals on costs/budgets are in place. Managed the in-house creative team with the Creative Director. In-charge of the production process, ensured efficient and quality work is delivered within the agreed deadlines. Managed campaigns from conception to completion; identifying and analyzing internal and external issues affecting the agency and developing solutions to address gaps. Represented agency and fronted key clients. Maintained effective client relations, deepened and broadened communication level and long term relationships. Utilized strong ability to sell marketing ideas, strategies and tactics to help clients increase market share, and increase business. Managed following clients - Project/Account Management Role: HYPERLINK http://www.cbq.com.qa Commercial Bank of Qatar (Print, Online and Events); HYPERLINK http://www.qf.org.qa/clubhouse/output/page88.asp Qatar Foundation - Social Development Centre HYPERLINK http://www.sdc.org.qa/en/Home/AboutUs/InTheNews/News/10-12-23/Seventh_Gala_Dinner_of_Social_Development_Center.aspx the 7th Gala Dinner Event in December 2010. HYPERLINK http://www.cass.city.ac.uk/ CASS Business School (Marketing Campaign 2010); HYPERLINK http://www.dubaimerc.com/ Dubai Mercantile Exchange (Print and Online HYPERLINK http://www.cmadubai.com/ ); Centre for Music and Arts (Online); HYPERLINK http://www.sohar-aluminium.com/ Sohar Aluminium (Online); HYPERLINK http://www.gyproc.ae/page/about Saint Gobain -GYPROC (Print and Online); HYPERLINK http://www.eternitymedicine.com/home.php Eternity Medicine Institute (Print, Online, PR and Events) and few web projects and new business clients.

Previous :

Impact BBDO/Proximity Advertising LLC

Worked from 2006 to 2010

Brief summary :

Date: November 2006 to March 2010 Employer: Impact BBDO/Proximity Advertising LLC : HYPERLINK http://www.impactproximity.com www.impactproximity.com Position: Sr. Account Executive Responsibilities: Sr. Account Executive - Impact Proximity Managed key accounts: Qatar Telecommunications - HYPERLINK http://www.qtel.com.qa Qtel , HYPERLINK http://www.adcb.com ADCB , HYPERLINK http://www.emirates.com Emirates , HYPERLINK http://www.ge.com/ae/company/ecomagination/index.html General Electric , Daimler-Chrysler ( HYPERLINK http://www.mideast.mercedes-benz.com/content/middle_east/mpc/mpc_middleeast_website/en/home_mpc/passengercars.flash.html Mercedes , HYPERLINK http://www.mideast.chrysler.com/ Chrysler - HYPERLINK http://www.mideast.jeep.com/ Jeep - HYPERLINK http://www.mideast.dodge.com/ Dodge ); HYPERLINK http://dubaiholding.com/ Dubai Holding and few more local and international BBDO project-based online clients and reported directly to Client Services Director and Managing Director. Managed external and internal client relationships and achieved key performance goals with respect to account profitability and team management and development. Worked closely with clients to identify their needs and challenges and provide solutions-oriented campaign themes and timelines. Assisted the Account Director on HYPERLINK http://www.alkhaliji.com/Default_en_gb.asp Al Khaleeji Bank Launch Campaign in Qatar and solely managed the HYPERLINK http://www.youtube.com/watch - v=15-r6KyFluo GE ecomagination launch campaign in the Middle East and successfully managed resources and met all production and media deadlines. Spearheaded and managed the Qtel Loyalty Programme HYPERLINK https://www.nojoom.qtel.com.qa/LMSMemberWeb/Home.jsp `Nojoom launch campaign. Simultaneously assisted in organising the event, promotions, promoters training and international performance artists and trained promoters. Managed solely the HYPERLINK https://www.nojoom.qtel.com.qa/LMSMemberWeb/Home.jsp `Nojoom website and online campaign pre-launch and launch banners and mailers. Ensured smooth operations, monitored, prepared daily enrolment reports and activation was achieved.

Previous :

Traffic Manager, Impact BBDO Advertising LLC

Worked from 2004 to 2006

Brief summary :

Date: December 2004 to October 2006 Employer: Impact BBDO Advertising LLC : HYPERLINK http://www.impactbbdo.com www.impactbbdo.com Position: Traffic Manager Project Brief: Creative Operations - Below the Line division of BBDO Process/procedures/quality control Gatekeeper of internal process Trouble-shooter/Good mediator of creative process Ensure that all artwork is quality controlled and checked prior to being released and back- ups are filed. Deadlines/resources Manage and run the daily resource meetings along with the discipline heads and delivery team. Ensure resource conflicts are resolved and work schedules are maintained. Prioritise, allocate and manage creative, technical and client service resource along with the discipline heads. Juggle existing resources and arrange out-source (freelancers etc) where required to ensure deadlines are met. Budgets/estimating Timesheet compliance - Work closely with the delivery team. Review reports and ensure that actual / timesheets are monitored against estimates to capture all extra changes or time spent on the job.

Previous :

:

Worked from 2003 to 2004

Brief summary :

Date: December 2003 to December 2004 Position/ Employer:

Previous :

Office Manager, Al Azhar Freezone Trading

Worked from 2002 to 2003

Brief summary :

Office Manager at Al Azhar Freezone Trading (Jebel Ali Freezone) Responsibilities: Core Administration + Marketing + Accounts responsibilities Date: December 2002 - December 2003 Employer: Wunderman - HYPERLINK http://www.wunderman.com www.wunderman.com Position: PA to MD and Information Officer MENA / Traffic Coordinator

Previous :

COO and Client Services

Worked from 2001 to 2002

Brief summary :

Date: January 2001 - December 2002 Employer: Fortune Promoseven - HYPERLINK http://www.promoseven.com/ http://www.promoseven.com/ Position: PA to COO and Client Services Coordinator 15/4/2001 transferred to Client Service Department as Client Service Co-ordinator. 10/1/2001 - PA to COO - Promoseven Network Inc.

Previous :

:

Worked from 1997 to 2001

Brief summary :

Date: September 1997 - January 2001 Position/Employer: Club Adminstrator at Jebel Ali Hotel and Golf Resort - HYPERLINK http://www.jebelali-international.com www.jebelali-international.com

Previous :

Assistant Vice President, JT Mobiles Ltd

Worked from 1996 to 1997

Brief summary :

Date: March 1996 - September 1997 Position/Employer: PA to Assistant Vice President (Customer Care) at JT Mobiles Ltd - Bharathi Telecom currently - HYPERLINK http://www.airtel.in www.airtel.in

Previous :

:

Worked from 1995 to 1996

Brief summary :

Date: October 1995 - March 1996 Position/Employer:

 
 
 
 
 
 
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