chandrasekar's Profile
chandrasekar's Experience
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MARKETING MANAGER, LAFARGE |
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| Cement | ||
| India | ||
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chandrasekar's communities
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2363 members, 86 jobs, 63 articles, 32 questions, 20 debates, 3 idea contests.
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chandrasekar's
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Interesting to hv this topic as all marketing guys love to pool their ideas on it. I second lafarge man's idea. Chandrasekar Subramanian, Marketing Manager, Zuari cements - Italcementi group |
product should create a perceived image in d minds of users and should add value for the money that consumers spend on the product.subsequently so called product would become a brand in the minds of end-users. |
A brand , to reiterate its premium position or brand recall often with the end users should keep doing brand building activities. a brand with a good image in one period may loose its image as another brand might occupy the spot due to stiff... |
Highlight the USP's or Competitive Edge of your product. Convince and satisfy the customer by supportings and close the deal successfully.Identify the target customer, highlight your product's USP one by one, do open and close probe successfully,... |
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