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Oracle CRM

 
Created by : Kiran Kumar Reddy, Business Analyst, SAP  | 09 27 2008 08:38:30 +0000
Industry : IT ProductsFunctional Area : Application Software(Technology)
Activity:  424 views;  last activity : 07 06 2010 20:18:09 +0000
What is the scope of vertical crm?
 
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The CRM market has seen a great deal of consolidation in recent years with Oracle buying PeopleSoft and thenSiebel, CDC buying Pivotal, M2M buying Onyx, and Epiphany being sold to SSA Global before it in turn was sold to Infor. All the consolidation has left vendors focusing on integrating their acquisitions and on vertical markets.

Buyers in turn are left to determine whether to build an application themselves or go with a best-of-breed vendor with vertical expertise like Eontech, knowing it might be acquired.

By Kiran Kumar Reddy, Business Analyst, SAP  09 27 2008 08:38:30 +0000
 
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Across the broader market, lots of vendors are moving to verticals to expand their footprint. In some of these verticals -- particularly financial services, which was and remains one of the leading segments
By Arun Sarin, Business Analyst, Oracle  | 09 27 2008 08:41:38 +0000
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