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Are brand managers using social networks to a great extent to promote brands?

Created by : aparna , Dy.Sales manager, Asus technology  | 09 16 2008 11:27:41 +0000
Keywords : Brands Using Social Networks Great ONLINE Advertising Promote Extent Brand Managers
Activity:  210 views;  last activity : 07 06 2010 20:18:09 +0000
are brand managers serious  in building their brands through social media channels, social networking sites like Orkut, Facebook etc. and other channels like blogs, forums etc.?
 
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Companies are now preffering these social communities as B2B-PR tools
By Rohit Singh, Marketing, URSTAFF SOLUTIONS  | 08 08 2009 08:23:15 +0000
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The practice of using new media and social media to build brands is catching up and there’s a lot of work being done in this area. Web2.0 gives the consumers a voice and the companies obviously want to interact with these consumers and leverage this interaction to create a positive brand image. On the whole, while the concept is still nascent in India, there are some brands which are prioritizing this as a way of brand building.
By aparna , Dy.Sales manager, Asus technology  | 09 16 2008 11:27:41 +0000
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