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Created by : Anurag Dave, Product/Brand Manager, FedEx  | 11 28 2008 04:16:03 +0000
Industry : Transportation/AviationFunctional Area : Travel(Personal Interests)
Activity:  212 views;  last activity : 07 06 2010 20:18:09 +0000
 Are Frequent Flyer Miles Worth the Effort?
 
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Frequent flier milage system is the best tool for any airlines to win the loyalty of passengers.Passengers are also equally benefited by this programme.More innovations must be brought out to keep it better


By MANOJ VARSHNEY, Director, TULSI TRAVELS PVT LTD  | 02 05 2009 17:07:50 +0000
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remember that mileage programs are both an asset (in marketing and loyalty terms) and a liability (when the " is redeemed). In good times, an airline's loyalty program rewards faithful customers and keeps vested members loyal. But in financially insecure times, the reward is nothing more than a non-revenue producing seat. Still, with a great deal of work frequent flier points can be used to your advantage.
By Adesh Dalvi, Marketing Executive, TAJ  | 11 28 2008 04:23:23 +0000
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For the business travelers who happen to earn miles on their way to achieving elite status, it's a different story. Remaining loyal to an airline earns you elite status that translates into better service, less rigid rules, the chance for first-class upgrades and a comfortable area to wait in the airport. All of the necessary benefits to a road warrior who spends a major portion of the business week in airports and planes.
By Manish Trehan, Product/Brand Manager, KingfisherAirlines  | 11 28 2008 04:22:29 +0000
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There should be no efforts.
Air travelers are not supposed to fly any specific airline company just for the sake of accumulating mileage. It makes a lot of sense for the traveler to fly with the airline company offering the mileage program IF it has an equal (or better) offer compared with other competitors.


By Ahmed Sultan, ITC, Airline Consultant  | 02 07 2009 14:23:22 +0000
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The commercials make the endeavor seem so enticing: Use your credit card and within a short period of time you can earn that summer vacation to Paris.

For some, the vision becomes a reality.

For most, that summer vacation is simply a mirage. Blackout dates, airport restrictions, seat restrictions and more turn your summer vacation to Paris into a quick early fall junket to an airport near Paris, and by the way -- middle seat.


By Sushil Soren, Executive Manager, Hospitality Services  | 11 28 2008 04:19:42 +0000
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They are, if you don't expect to get rewarded each time you try to use them.!!!!
By Anurag Dave, Product/Brand Manager, FedEx  | 11 28 2008 04:16:03 +0000
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I also agree to Nirmal, It will work in India. India is changing and so its people and their trends. Now when we are accepting all new trends then why not this. People would love to have a health treatment or stress free massage on a holiday.
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