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Topic : Windows 7 in India: Hype Vs. Reality
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Buy Windows 7 and Get A Rebook Watch

Created by : Mahalakshmi Subramanium, QA/QC Manager, Genpact  | 11 03 2009 12:20:36 +0000
Industry : IT ProductsFunctional Area : Strategy Execution(Strategy & Execution)
Keywords : india microsoft windows 7 computer laptops free os windows xp windows vista windows 7 in india microsoft india discounts freebies
Activity:  493 views;  last activity : 07 06 2010 20:18:09 +0000

Microsoft is offering freebies to encourage the sale of Windows 7 in India. If you purchase a copy of Windows 7 online, you will be eligible to get a exclusive Rebook watch worth Rs 2,599 absolutely FREE. This offer is only valid in India. The only condition is that, you should buy a copy of Windows 7 within 7 days of being contacted by a representative. To be eligible to buy a copy visit this Windows 7 India sales page and fill out the form. A Microsoft representative will contact you with the details on buying Windows 7. Microsoft India is already offering a discount of up to 40% on retail value of Windows 7.

 

Will this move see more people buying Windows 7? Will this marketing strategy help Microsoft?



 
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I dont think that this kind of marketing strategy is going to help Microsoft in any ways. If the people wants to buy Windows 7, they will definitly go for it, with out seeing what freebie they are getting with that. And for a company like Microsoft, its not necessary to offer freebies to boost their sales.


By Mahalakshmi Subramanium, QA/QC Manager, Genpact  | 11 03 2009 12:22:12 +0000
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