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Can entrepreneurs really benefit from using Indian soft-power??

Created by : Anamika Roy , Freelancer, IT Services  | 12 23 2010 08:19:27 +0000
Industry : Hedge Funds/VCs/Private EquityFunctional Area : Getting Started(Entrepreneurship)
Keywords : entrepreneurs startups indian startups soft power indian soft power
Activity:  177 views;  last activity : 01 03 2011 15:22:44 +0000

In a recent summit renowned Australian investment banker and philanthropist Philip Wollen said that Indian entrepreneurs can cash in on the soft power of the country to reach out to the global markets.

The young entrepreneurs can use the soft-power concepts of India, such as 'Ahimsa' (non-violence), culture, food and other concepts to innovate new products to reach out to the world markets.

But, can entrepreneurs really benefit from using Indian soft-power?

  
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Yes...as such the western countries are facing problems like severe lifestyle disease, depleting populations and cultural degradation, Indian entrepreneurs can provide alternate products and services which would be readily accepted.

We have already done well in the high-tech (Information Technology) sector as well as low-tech, like the Dabbawalas of Mumbai, now is the time to look at the mid-tech like food, culture and other Indian concepts, which has a tremendous market out there...So, yes entrepreneurs can really benefit from using Indian soft power.
By Anamika Roy , Freelancer, IT Services  12 23 2010 08:31:41 +0000
 
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Yes, India is the most respectable country in terms of her heritage & teachings of great mythological books. And talking of food, there is no food like Indian Food.

When any of my friends goes abroad for travelling, I tell them to take lots of Indian spices for reselling (demand), kya pata return Tickets ya koi gadget ke paise nikal aaye!!

If an egg is broken by outside force Life Ends, if it breaks on its own from inside Life begins. Great Things always begin from inside.
By JOGINDER SINGH CHANDNANI, CSS (Customer Service Specialist), Infiniti Retail  | 01 03 2011 15:22:44 +0000
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Yes Anamika I am in agreement with your point of view on the subject.
By Rathin Deb, Freelance Retail Consultant  | 12 30 2010 11:17:55 +0000
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Business strategy is always aimed to increase the bottom-line. There need not be any discrimination in exploiting the soft-skills as mentioned here. Factors enriching the goals are always fostered & nourished. No doubt, there are so many qualities that is not exploited by us for business promotion. We need to advance this role in all spheres.
By KALIYAMOORTHY , Oil & Gas Area Coordinator, Undisclosed  | 12 24 2010 15:28:20 +0000
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Yes India can be a role model country vasudeva kutumbakam.

5 Universal principals i.e Love; Good Conduct,truth,peace and ahimsa.
By kasturirangan.r , INSURANCE ADVISOR, Life Insurance Corporation Of India  | 12 23 2010 20:58:39 +0000
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we can offer Indian philosophy of accepting all as our own .
By Vidhu Dar, CEO/MD/Director, Shiva's Retreat  | 12 23 2010 18:09:41 +0000
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No one cares about culture and all this in profit making businesses, it’s not all these values but the cheap labor available in India is the prime factor in making Indian entrepreneurs growth in whole world.

If all these things is helping then we were having all these assets in past also but at that time no-one recognized us despite of having all these.

This simply shows that these factors considered by you have no resemblance with the business growth story the only thing matter is cheap labour.
By Neerav Galathia, Sales Engineer, Aerzen Machines (India) Pvt. Ltd.  | 12 23 2010 10:31:26 +0000
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