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Topic : Indian Media Industry
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Primetime News

 
Created by : Arnab Sen, Media Planning, Mudra Communications  | 12 08 2008 14:19:21 +0000
Industry : Advertising/PR/MR/EventsFunctional Area : Digital marketing(Sales & Marketing)
Activity:  554 views;  last activity : 07 06 2010 20:18:09 +0000
Traditional media like television, newspaper, yellow pages and radio are no more relevant due to the social media. Do you think that way ?? Is that social media is only way to reach people and traditional media doesn't work???

DO YOU THINK TRADITIONAL MEDIA STILL WORKS ?
 
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YES it Works Vs NO its doesn't
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I believe that traditional media does indeed still work.

We all still watch television, read newspapers, magazines,and still listen to radio.

Don't we still respond to an eye-catching billboard, we do because of the message with is much more eye catching.
 


By Arnab Sen, Media Planning, Mudra Communications  | 12 08 2008 14:19:21 +0000
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I think traditional media doesn't work because more and more people are using social networking, social media all the day and have no time to watch television or other traditional media.
By Venugopal K, PR & Media Relations Manager, Ogilvy & Mather  | 12 08 2008 14:23:30 +0000
 
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