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Topic : Internet Marketing
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Email Marketing Vs Social Media Marketing

Created by : Sujai C, Business Developemnt Specialist, SrinSoft Technologies  | 07 12 2010 20:51:23 +0000
Industry : IT ServicesFunctional Area : Digital marketing(Sales & Marketing)
Keywords : email marketing social media marketing social media network
Activity:  1859 views;  last activity : 06 30 2012 21:58:23 +0000

As we know, era of postal mails was engulfed by emails. In marketing perspective now the combat is between emails marketing and social media marketing. In recent times, People use to scrap and tweet but reduced their email communication. Does email end up like postal mails? Does Social media going to engulf email marketing strategy?

  
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Email Vs Social Media
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First of all, there is no need to compare Email Marketing with social media marketing because email marketing happens at professional level and social media marketing comes in a bit unprofessional level. Email Marketing is also today on demand, it is one way of online marketing, similarly social media marketing is another method. The disadvantage of email marketing is that its hit rate will be generally less compared to social media marketing. Otherwise I would say that email marketing and social media marketing is equally on demand these days. Regards, Anna George Web Analyst Nichepro Technologies Pvt Ltd http://www.nichesuite.com
By Anna George, Web Analyst, NichePro Consulting LLC  11 22 2011 05:06:57 +0000
 
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Yes its the era of social marketing !!!

People reduce using emails for keeping in touch and chatting. Everything is now on social networking sites which is more live. And companies also started using it as a tool for marketing and promoting their product. So social media marketing is the future and companies should know how to crack it.....     
By Jayesh Jain, Software Developer, MS IT  07 13 2010 10:58:38 +0000
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Social media is more of a guilty pleasure for me. I take emails much more seriously than social media.
By Daniel Cassady, Copywriter, Benchmark Email  | 06 30 2012 21:58:22 +0000
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i agree with ANNA George and she has made everything clear
By sheriff r mohideen, planning manager- engineering dept, FMG limited  | 01 11 2012 12:32:19 +0000
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Yes, I also support Anna's argument. Both have there own importance.
By Naveen Vasu, Software Developer, Maxplore Technologies Pvt. Ltd.  | 01 11 2012 10:01:23 +0000
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email is for all and social media still remains for socials. Email can not be engulfed.
By PRITHVI RAJ DUBEY, Managing Director, RAJ ENGINEERING INDUSTRIES PVT LTD  | 07 20 2011 13:14:22 +0000
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yes, its can catch prrof of any incident, its totally innocent and clear. No doubt about trust.
By pranay sawant, Unix Support Engineer/Technician, VSNL  | 07 16 2010 16:08:10 +0000
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Email Marketing no doubt the better version rather than social marketing because once you use the social sites for this person starts became irritating and in Email you can explain your content better than social media
By Vivekanand , Research Consultant, Management Development Institute  | 07 14 2010 08:08:07 +0000
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Social Media Marketing
By sdiri mohamed, Analyst, Ministry of industry and technologie  | 07 14 2010 07:40:54 +0000
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Email have the distinct advantage of being 1:1. As a marketer, I can hyper-target messaging to each subscriber to increase relevance. As an individual, I very much like the fact that I can email someone without the contents showing up on somebody's wall.Either personal or business context, email gonna be a powerful communication tool for ever.
By Sujai C, Business Developemnt Specialist, SrinSoft Technologies  | 07 12 2010 21:00:19 +0000
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Dear Sujai, Social Media Marketing and Email Marketing are two different kind of marketing techniques which comes under Online marketing. Email Marketing is a part of digital marketing. Social Media marketing is a different entity altogether because in social media marketing we try to reach a set of audience of our need and not an individual. In Email marketing, we focus on individuals and our messages are conveyed to them directly. So both of them have got their own advantages and disadvantages. The best part of social media marketing is that it is a continous effort and will yield regular results but email marketing is only a one time attempt done in intervals, so once the client misses it, the chance is over and will have to wait for next interval. In social media marketing we can keep on posting our messages to public, and may be one or two or more among those public will see the message and respond. Regards, Anna George. Nichepro Technologies, Bangalore. http://www.nichesuite.com/
By Anna George, Web Analyst, NichePro Consulting LLC  | 01 11 2012 05:21:03 +0000
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Email marketing is not very cost effective and in taday's envirinment I think Social media marketing is more effective way of undestanding cusromers need and reaching to prospective profitable customers.With new analytic techniques like Text mining companies are using free text available on socila media sites to get more & more insight about the customers.
By Danish khan, Business Analyst, cognizant business consultancy  | 07 20 2011 07:03:17 +0000
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You can establish your branding easily. By integrating networks one can vastly improve their presence in any network and can easily establish a dialogue. Also helps improving the search results for keywords as real-time search engines take notice of updates from social media.
By Kumuda Gururao, Freelancer, IT Services  | 12 22 2010 11:00:33 +0000
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i fully endorse jayesh.


By PRITHVI RAJ DUBEY, Managing Director, RAJ ENGINEERING INDUSTRIES PVT LTD  | 07 15 2010 14:07:27 +0000
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Social Bookmarking sites are major implementation of Web2.0.Social media reach is high compared to E Mail Marketing.

Thanks,

Social Book marking and News Links - Read the latest (Hottrends & Hot topics) News and Bookmark your favorite articles to read it from anywhere in the world
By QualityPoint Technologies, Branch Manager/Regional Manager, QualityPoint Technologies  | 07 15 2010 07:23:51 +0000
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Thanks for referral, Jayesh. I think you are correct & support your views. It will be a big hit in coming days.
By SHRIKANT MANOHAR DANKE, Project Manager, Phadnis Infrastructur Ltd  | 07 14 2010 09:12:34 +0000
Argue for "Email "
Argue for "Social Media "
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