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fastest and effective way of doing advertisement - Mouth to Mouth or Electronic media

Created by : abhinav kumar, channel handling, hul  | 10 13 2009 17:13:51 +0000
Industry : FMCG/Foods/BeverageFunctional Area : India(Markets)
Keywords : advertisement
Activity:  264 views;  last activity : 07 06 2010 20:18:09 +0000

In rural areas which mode of advertisement is most powerful mouth to mouth or electronic media

  
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mouth to mouth Vs electronic media
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I think Mouth to Mouth advertisement is more powerful.When one person uses the product and he promotes the product to their companion ,it develops trust for the product.
By abhinav kumar, channel handling, hul  10 13 2009 17:13:51 +0000
 
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I THINK ELECTRONIC MEDIA BCOZ HERE U CAN TARGET A LARGER AUDIENCE.

BCOZ FOR EVERY SUCESS ONE NEED TO RUN WITH TIME....

 
By dilip gour, NA, ABCABC  10 16 2009 05:07:39 +0000
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In rural are people are lacking electronic items to be communicated regarding advertisements so, I think as rural sector's people are not much educated & they might not understand the advertisements displayed through electronic media. Therefore Word of Mouth Advertisement would be best for these people. 
By prakashraj kumavat, MBA/PGDM student, Omegan School of Business (ICFAI Tripura)  | 10 14 2009 09:00:24 +0000
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Word mouth is the most powerful tool of advertising. When an organisation takes care of the 4Ps (or rather 8Ps in case of services), this tool will automatically work. Nothing to beat this.
By SHARATH CHANDAR REDDY, Business Development Manager - Insurance, I T C Ltd  | 10 14 2009 07:20:44 +0000
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Mouth to mouth advertisement works in those areas where electronic equipments doesn't work. That too a man can promote to his relatives or those he knows personally. But electronically, he can advertise more effectively and to more people at a time keeping the image of the product in their minds for a longer time...
By Ramdas Pawar, Sales/BD Manager, Flex  | 10 16 2009 07:34:24 +0000
Argue for "mouth to mouth"
Argue for "electronic media"
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