Build your professional network on facebook via our app Go to app
 
 1 of 22 in Topic  Next >>
Associated with other topics :
 

Has NANO started a new trend in the auto sector?

Created by : Makrand Bhave, AGM - Corporate Business, E18, part of Network 18 Group  | 04 25 2009 06:08:17 +0000
Industry : AutomobileFunctional Area : Success Stories(Entrepreneurship)
Keywords : new trend auto nano mahindra small car maruti cervo
Activity:  657 views;  last activity : 07 06 2010 20:18:09 +0000

Now that we know that the NANO is sure to fire here, Mahindra and MAruti have followed suit! Mahindra is coming out with their version of a 'small affordable car' and Maruti with the 'CERVO' (refer Mangala Shetty article). Will NANO still emerge a clear winner??

  
 Refer 76
Share
 
 
  Rate : 
 
 
Yes, Its TATA and supported by TATA commitment Vs NO, Mahindra and Maruti are success stories too
5
 
 
 
 
5
3
3
Support   Support
Top Argument
1
0

This is tough. All the brands in question have survived the times and tests of the masses. There is acceptability in their brand offering and product too!

My only question that really nags me is where will these cars run?? The roads are already congested, even if the cars are small, the affordability  factor would mean more cars per house and therefore on road! Will the government be proactive and adopt a policy for the buying of cars per household?? This is really tough.

Also, the consideration that they have very strong brand presence, marketing resources and advertising potential too.
By Makrand Bhave, AGM - Corporate Business, E18, part of Network 18 Group  04 25 2009 06:19:30 +0000
 
Top Argument
1
0

With due respect to Tata Motors, But actually Maruti has changed the Indian car market again due respect to Mahindra N Mahindra they have come a long way, but couldn't do much in the indian car market, may be they did not concentrate less than their Jeep and tractor market, but off late they have come out with some good models. Now it's up to Nano to sustain in this market and prove that they can change the scene. 

Till then let's cross our fingers and watch few more models entering the market.    


By B.Mehernath , Marketing & Technical Head, Bondit Construction Chemicals Pvt. Ltd.  05 03 2009 15:55:08 +0000
0
0

Yes, I do agree with the fact that TATA NANO is a trend setter not only as a product but as in terms of marketing strategies & planning, Hats off to TATA  & its partner companies.
By Arunabh , Sr. Engineer, R&D (Ballistics)  | 12 31 2009 05:39:18 +0000
1
0

nano has put trend. But others have put a new trend too.
By sujit Kumar, Marketing Manager, Wipro Peripherals  | 06 16 2009 14:44:09 +0000
0
0
i think maruit is best
By RAVI dUGGAL, sr sales exe, Sai Service Station Ltd  | 03 28 2010 15:56:57 +0000
1
0

There are 3 brands listed here and any auto fanatic knows whos the leader with their tried and tested products and that keeps on running on and on and on....

Nano may have created a new segment with the lowest priced car for the time being but one has to wait and see the durability and reliability for the same, cuz the M800 is tried and tested for generations and I am sure many here reading this have passed their classes on one. we have to wait and see.Marutis on the seat already, Tata has a chance if they have their homework done right, but an ultra low cost M car is just around the corner.
By Antony , Direct Marketing Executive, General Motors(G.M.C and CHEVROLET)  | 07 19 2009 18:50:47 +0000
Argue for "Yes, Its TATA and supported by TATA commitment"
Argue for "NO, Mahindra and Maruti are success stories too"
 Found the debate "Has NANO started a new trend in the auto sector?"  interesting ?  Suggest to your connections and communities  
VLSI Jobs
VLSI Jobs
Viewers also viewed
Dear friends...... Today's students are growing up in a digital world that provides a variety of...
 
662 referals 8 votes, 562 views
On the heels of having sold a record one lakh scooters in a span of just 10 months, Mahindra...
 
1677 referals 32 arguments, 10730 views
http://www.siliconindia.com/shownews/Auto_industry_to_entice_customers_with_new_launches_in_2011...
 
202 referals 4 comments, 77 views
more...  
 
Sponsored Jobs
More From Author
Pervara, Interaction with a brand on social media platform means time at hand to move away from your social circle and over and above you need the right kind of questions which need to be engaging rather than lengthy and boring! The attention span here...
For as long as I can remember i havent had a digestive candy other than Hajmola!! Now with this path breaking news from Virag, I agree to his resultant score!! I am in awe of you Virag and also Mr. Muralidharan!! thanks once again, you are adding to my...
I am speechless!! Such indepth info and such an analytical brain! With Mr Muralidharan also giving you more ammunition to polish your research fields and add more inputs in terms of real time customers seeking your expertise, I salute him too! Go for...
more...  
  • Popular Knowledge
  •  
  •  
  • Popular Jobs
  •