Hi, This is Sahil from www.rupeemail.com - A unique marketing platform for organisations like yours who are looking to capture audience using internet as the medium. We are a local social e-commerce portal that connects service brands like yours to upscale, urban, transacting local audience in every city - and gives your brand a chance to showcase its USP and acquire new customers at 1/10th of traditional marketing cost (In fact at virtually zero costs) As a Digital Marketing Company we offer end to end marketing and research solutions for customer acquisition, retention. We have Over 3, 90, 000 users signed up at our portal and we have their consent to send them marketing and other relevant mailers. Our user base is growing on an average around 20,000 new users sign up every month. Each and every email that is sent to our user base is safe and is delivered in their inbox. As we comply with the CAN SPAM ACT we are safe and there is no spamming. Currently we send around 2 Million Commercial emails every month to our registered users. As the mail opening rates vary between 20- 30 %, the entire exercise is highly cost effective and assures great benefits to our advertisers. Also, our user base can be profiled based on various socio-economic and socio-demographic preferences of the advertiser and can be precisely targeted as per the needs e.g. if you wish to target Male Graduates residing in Delhi, having income above 1 Lac etc, we can do that. Further, we have run successful RupeeMail campaigns for Bindaas Bargain, Snapdeal, Khojguru, Inkfruit, Juxt Consult, Krea, Nokia, Bindaas Bargain, IMRB, Amazon.com, SKODA Autos, Reliance, TATA Indicom, TATA AIG, Lipton, Futurebazaar.com, Barclays Bank, ICICI Bank, Godrej Home Products, India Today Book Club, Yatra.com, Club Mahindra, ICICI Lombard General Insurance, in.com, Carazoo.com, Cleartrip.com, Mauritius Tourism Promotion Board and many more. I’ll look forward to hear from your end and will be most happy to answer any queries you have. Thanks and best Regards, Sahil Chopra Business Development Manager Rupee Mail Fax: (+91-11) 26511412 Mobile: (+91) 9899662259 Email: sahil.chopra@rupeemail.com
By
Sahil Chopra, BD Manager, Rupeemail - HCITEK Software Pvt LTD
| 04 01 2010 10:27:22 +0000
Interactive marketing is the way to go. With more and more people reaching out via the internet, it's important to connect with them, and engage them. With SEM, this is achieved only one way - the connect happens and from thereon engagement of the user ends. Interactive media keeps a user tuned constantly and therefore the impact more effective. Although this is not yet measureable, the long term effects are bound to reap rewards.
By
Kavita Machiah, Account Manager, Technicolor (Paprikaas)
| 08 05 2009 11:41:16 +0000
Interactive marketing is isn't a future now, it has arrived with a good pace, Interactive mailers are the best examples on which big companies are putting there money rather going for SEMs. Customer loyality is the trend instead of attracting new clients and a huge amount of money is being spent targeting existing client's
By
Deepak Vohra, Client Servicing/Key Account Manager, Sirez Infosystems Pvt Ltd
| 03 30 2009 14:48:29 +0000
Sasi, people are making there buying decision eleswhere and certainly not on the corporate/sellers websites. Search engine marketing is reducing to just gather the crowd for the show which you are putting up somwhere on the web. But the interactive marketing is the show itself, engages the customer, create a space in the psyche of the customer thereby increasing the brand recalibility (if it doesnot turn into sales immedietly) and nothing can deliver the message better then humor which nowdays is the flavour of internet marketing. So i vote for Interactive marketing.
References :
By
Suhel Khan, General Manager- Global Sales & Marketing, CDN Solutions Group
| 03 02 2009 15:12:29 +0000
I agree with Rajesh here, technology has fundamentally changed how brands and their audiences communicate, not just online but across all channels. Consequently interactive thinking needs to be at the heart of all marketing strategy and interactive channels at the heart of all marketing delivery. Amazon.com is an excellent example of the use of interactive marketing, as customers record their preferences and are shown book selections that match not only their preferences but recent purchases........
By
Arvind Shastry, PR & Media Relations Manager, Ogilvy & Mather
| 01 08 2009 07:52:01 +0000
Sasi interactive marketing has its own advantage & rapidly many companies are getting into this. Businesses are having more pressure to increase sales and reduce acquisition costs, they are looking at new & existing online channels to generate large numbers of good leads. They will quickly scaling up to Web 2.0 online presence to engage customers with......
By
Rajesh Kanwar, Media Planning,J Walter Thompson
| 01 08 2009 07:35:21 +0000
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Hi, This is Sahil from www.rupeemail.com - A unique marketing platform for organisations like yours who are looking to capture audience using internet as the medium. We are a local social e-commerce portal that connects service brands like yours to upscale, urban, transacting local audience in every city - and gives your brand a chance to showcase its USP and acquire new customers at 1/10th of traditional marketing cost (In fact at virtually zero costs) As a Digital Marketing Company we offer end to end marketing and research solutions for customer acquisition, retention. We have Over 3, 90, 000 users signed up at our portal and we have their consent to send them marketing and other relevant mailers. Our user base is growing on an average around 20,000 new users sign up every month. Each and every email that is sent to our user base is safe and is delivered in their inbox. As we comply with the CAN SPAM ACT we are safe and there is no spamming. Currently we send around 2 Million Commercial emails every month to our registered users. As the mail opening rates vary between 20- 30 %, the entire exercise is highly cost effective and assures great benefits to our advertisers. Also, our user base can be profiled based on various socio-economic and socio-demographic preferences of the advertiser and can be precisely targeted as per the needs e.g. if you wish to target Male Graduates residing in Delhi, having income above 1 Lac etc, we can do that. Further, we have run successful RupeeMail campaigns for Bindaas Bargain, Snapdeal, Khojguru, Inkfruit, Juxt Consult, Krea, Nokia, Bindaas Bargain, IMRB, Amazon.com, SKODA Autos, Reliance, TATA Indicom, TATA AIG, Lipton, Futurebazaar.com, Barclays Bank, ICICI Bank, Godrej Home Products, India Today Book Club, Yatra.com, Club Mahindra, ICICI Lombard General Insurance, in.com, Carazoo.com, Cleartrip.com, Mauritius Tourism Promotion Board and many more. I’ll look forward to hear from your end and will be most happy to answer any queries you have. Thanks and best Regards, Sahil Chopra Business Development Manager Rupee Mail Fax: (+91-11) 26511412 Mobile: (+91) 9899662259 Email: sahil.chopra@rupeemail.com
By
Sahil Chopra, BD Manager, Rupeemail - HCITEK Software Pvt LTD
| 04 01 2010 10:27:26 +0000
Interactive marketing is only in its basics while SEM is a process in full swing. As the web gets more entangles with thousands of billions of pages every day and new data gets introduced every moment, SEM will be the most preferred method for marketing for future organizations. SEM can be expected to be the new dimension of business enhancement as it has full potential to make or break a organization's credibility on the web, at least.
By
Probir Banerjee, Freelancer
| 08 05 2009 04:45:03 +0000
As per current user and marketing activities behaviour, it has been noticed that search engine marketing better serve the need of a marketer. I am not saying that intractive marketing is not doing any good in terms of business generation, however, its quite lengthy process and has not any proven record that can show its credentials.
By
Manish Chauhan, Asst. Manager- eMarketing, Vinove Software & Services
| 03 23 2009 12:06:17 +0000
Interactive marketing requires very different skills and profits can only be achieved in long term and that too can only be assured if the endeavor is carried on in full force for long. My vote goes to SEM
References :
By
Sasi Dash, Art Director/Sr Art Director, U TV
| 01 06 2009 15:25:28 +0000
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