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IPL Team Names Should Have The Promoter’s Brand In It

Created by : Sasi Dash, Art Director/Sr Art Director, U TV  | 03 12 2009 10:02:40 +0000
Industry : Advertising/PR/MR/EventsFunctional Area : Sports(Personal Interests)
Keywords : cricket ipl ipl match ipl league ipl tickets ipl schedule t20 ipl ipl live deccan chronicle royal challengers ub group
Activity:  197 views;  last activity : 07 06 2010 20:18:09 +0000

Teams such as Royal Challengers Bangalore & Hyderabad Deccan Chargers have their promoters brand in their team name.

Royal Challengers Bangalore (Royal Challenge is one of the premium whisky brands of UB group)

Hyderabad Deccan Chargers team owned by Deccan Chronicle Holdings Ltd (team logo use the abbreviation DC, which is used extensively by the Deccan Chronicle newspaper.)

WHAT DO YOU THINK ??

Should IPL Team names should have the Promoter's Brand in it ?

  
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For me from Business Prespective, IPL team name should have their promoter's brand in it. IPL franchise provides an opportunity to the owners to promote their business and this can be done effectivly by having and showcasing brand in teams name like Royal Challengers Bangalore & Hyderabad Deccan Chargers
By Sasi Dash, Art Director/Sr Art Director, U TV  | 03 12 2009 10:02:40 +0000
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