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Topic : Automobile car reviews
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Is Maruti Cervo a Threat For Tata Nano?

Created by : Mridula Maity, Product Development Manager, Rugel  | 04 08 2010 06:14:17 +0000
Industry : AutomobileFunctional Area : India(Markets)
Keywords : tata nano maruti suzuki new car
Activity:  1364 views;  last activity : 07 06 2010 20:18:09 +0000

Maruti is set to launch the new car Cervo, in June, which seems to be a rival for Tata Nano. It will be coming with a 54bhp 660 CC engine, though it will gratify the users as the substitute of Maruti Alto and Maruti 800. The new car will have a compact hatchback design, with a sleek and elegant look. It will be provided with the interior space, comfortable for four passengers. The base model of Maruti Cervo will have the standard features including power steering, and AC.

http://vikaskhera.files.wordpress.com/2008/12/cervo1.jpg

Good quality, attractive interiors is a general feature of Maruti cars and it will be true with this car too. The higher models will be available with the safety features including airbags and ABS. Five doors, front semi-bucket seats, engine with VVT and blue tooth facility, 5 speed auto gearbox, a 30 liter fuel tank and 22 to 25kmpl fuel efficiency, are the other features of this hatchback. The initial model will come up with petrol engine.

So users, do you think Maruti Cervo will be a threat for Tata nano?

  
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This model has all the potencies to fulfill the demand of today's generation. Iam sure as soon as it launches, it will give a stiff competition not only to TATA NANO, but to all other small cars in the Indian automobile market.
By Mridula Maity, Product Development Manager, Rugel  04 08 2010 06:17:52 +0000
 
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I will buy for TATA Nano car, becase it's my indian proud gtechnologe car i support for my natio, sorry for Maruthi Cervo. who hold the Indian technology or based car they'r proud to Baarathiyaa (Indian).
By ravindra shrivastava, Information Systems(MIS)-Manager, iifs pvt ltd  | 04 10 2010 09:16:15 +0000
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Yes finally it is about money, quality and service. Maurti has edge in passenger car sector on the basis of quality and service. Will it match up to Tata Nano on price is the question to see. Indian consumer is very price sensitive
By Ravinder Kumar Kaul, Vice President, Inovative Yarn Pvt Ltd.  | 04 10 2010 02:08:04 +0000
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Maruti is set to launch the new car Cervo, which will be a rival for Tata Nano. Maruti will launch its low cost car in June 2010. Cervo will be coming with a 54bhp 660 CC engine, though it will gratify
By ravindra shrivastava, Information Systems(MIS)-Manager, iifs pvt ltd  | 04 09 2010 11:50:32 +0000
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I too support Mrudula for the same as the present group of customers using Nano are not that satisfied and today's generation wants looks and status so Maruti Cervo is far better than Nano
By Manthan Bhanushali, MBA/PGDM student, Rofel Insstitue of Management  | 04 09 2010 06:14:53 +0000
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definately

Nano Is even Not popular among youth and is seen as a low grade car

in addition the cervo is far ahead in looks.

TATAS are planning to increase the rates of NANO too.

CERVO would Crash the market of nano
By suraj dev singh, B.Tech/B.E. student, Jai narain college of technology,bhopal,M.P.  | 04 09 2010 04:23:35 +0000
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price kept aside,if we look at build quality,size this maruthi just beats nano anytime.
By phanindra , B.Tech/B.E. student, College Of Engineering , Andhra University, Vishakhapatnam  | 04 08 2010 17:54:42 +0000
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A little disagree with the your point because with in the 3 models of Nano, the most wanted one was the Dlx version which is the highest in the price list. It almost cause 2 lacs. India is not a poor country in terms of automotive world. From Tata Nano to Rolls Royce Phantom, we have customers for all kinds of vehicles. So price is not going to be a big concern. After all, peoples in India still trust Maruti won't produce a bad car at all. This factor is strengthened by the highest number of service centers and best in class resale value. So when it comes to Nano and Maruti, Maruti will get the upperhand.  


By jinesh vinayachandran, Assosiate Professor, Matha College of Technology  | 04 08 2010 16:29:43 +0000
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Yes it will give stiff competition to Nano. 1.5 lakh is not so costly too.


By Tarun Mishra, Equity Dealer, Religare Securtites Limited  | 04 08 2010 08:10:51 +0000
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Especially if Tata Motors does not improve and seriously work on customer feedback and better on satisfaction.

Maruti has the advantage of being longer in passenger segment, customer interaction and practiced culture of sticking to minima's and norms.

And the faster Tata Motors corrects this gap the better.
By Ravindra Sharma, Managing Consultant, CHEF-India  | 04 08 2010 07:57:06 +0000
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Has Maruti innovated on the available features with their competitor NANO? :))

Even if the car is priced higher than Nano, at this time the safety that it offers by way of features like Airbags, ABS etc, it will drive the consumers to go for it!!

Maruti has a huge loayl following and it will grow larger with the CERVO! I agreew ith you Ujv al & Mridula :) 
By Makrand Bhave, Marketing & MICE, WIZCRAFT International  | 04 08 2010 07:41:26 +0000
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Maruti has experience of our driving patterns & roads better than any other,,,specially when it comes to small cars,,they have done it,,they can do it.


By ujjval jain, Retail, Retail  | 04 08 2010 06:41:48 +0000
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"For this segment(common man's car), price is a major factor. This model is not intended for high speed driving and luxury. Also Nano comes from the trusted TATA family. The thing to wait and see is that whethe Maruti will lower its price and satisfy the indian public.
By Ajit Viswanathan Nair, Production Engineer, Suvadh Metal Structure Manufacturing LLC,  | 04 09 2010 15:37:24 +0000
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I don't think so, Maruti Cervo will be priced between 1.5 to 2 lakhs which is higher than the basic model of TATA Nano. Thus many people will opt for Nano since Maruti won't be able to challenge Nano in price. Also, TATA has its own loyal market who will never change their brand in any condition.
By Kailash Sharma, Product Development Manager, Force Motors  | 04 08 2010 06:26:03 +0000
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