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Business & Strategy

 
Created by : Namrata Pathak, Accounts Manager, American Express  | 04 29 2010 07:00:46 +0000
Industry : Mobile phonesFunctional Area : Gadgets(Personal Interests)
Activity:  1056 views;  last activity : 04 16 2012 04:49:23 +0000

Nokia is somewhat lagging behind all these days, Nokia is feeling the heat, as there are many players in this segment which is making Nokia's entry and to put up a show a very difficult proposition.

Also interms of sales they are falling behind as in the latest sales report The world’s top cellphone maker Nokia cut its profit outlook as it battles to compete in the fast-growing high end of the market, and delayed the launch models to challenge the iPhone and Blackberry.


http://dmanji.files.wordpress.com/2009/09/nokia-logo.jpg

Nokia lacks a top-range model to challenge Apple’s iPhone three years after its launch. Its last high-end hit phone was the N95, which was unveiled in 2006.

So, what do you think people, Is Nokia falling behind interms of Mobile phone leader??

 
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I think yes, they are way behind interms of new product offering from the stable of Nokia the last smash hit from them was N95 in 2006, after that there is nothing considerable impact from Nokia, and are left way behind in the smartphone race, where there are many players in this segment and Nokia missed something big time which is affecting them badly now, as there is very less that they can do now competing against iphones, the nexus ones, the blackberry's and the micromax's with cheap smartphones which have captured India, and others the world over...so, yes Nokia is falling behind as a Mobile phone leader in India as well as all over the world....


By Namrata Pathak, Accounts Manager, American Express  04 29 2010 07:00:46 +0000
 
Top Argument
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In India Nokia still is the leader with 54% market share.May be internationally

they may be facing the heat from apple and black berry hi-end models.


By kasturirangan.r , INSURANCE ADVISOR, Life Insurance Corporation Of India  04 29 2010 07:59:40 +0000
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quite so. they have lost about 5% of their market share globally in the last 2 odd years. Which is alarming. They now are thinking of moving into direct retail space on their own (ala Apple) instead of relying only on their channels.


By Suhas Dutta, Founder Director, KOOLSKOOL (delhigate educomm)  | 05 04 2010 07:33:56 +0000
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THANK YOU NAMRATA PATHAK,FOR YOUR INVITATION.

THE GENERAL RULE IS,REACHING No 1 POSITION IS EASY, BUT TO RETAIN THE SAME IS DIFFICULT.IT IS ALWAYS EASY TO ATTAIN LEADERSHIP POSITION WHEN THERE ARE FEW PLAYERS AND THE SAME IS VERY DIFFICULT WHEN THE PLAYERS ARE MORE.ANY PIONEER KEEPS ON INCREASING THE PACE AS YEARS PASS BY,BRINGING IN NEW MODELS,SPENDING MORE MONEY ON BRAND PROMOTION,WIDENING THE CUSTOMER BASE,RETAINING CUSTOMER BASE ETC TO RETAIN THE  LEADERSHIP POSITION GAINED.ANY SLACK WILL ONLY GIVE ROOM FOR THE NEAREST COMPETITOR AN EXCELLENT OPPORTUNITY TO OVERTAKE AND PUSH  THE LEADER BEHIND.


By s.baalu , Consultant, XYZ LTD  | 04 30 2010 11:02:57 +0000
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Many other brands have chipped in & gone ahead to further segment the market. e.g. more battery life, speaker phone, 3 SIM cards .. & all these at very competitive price. Bigger players like samsung, videocon etc have also entered with economicla phones.
By santosh kumar, Marketing Manager, AUTOMOBILE  | 04 30 2010 09:14:05 +0000
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Yes, there are brands not very popular but offer good features and every one is looking for a high end product compared to the brand.
By B.Mehernath , Marketing & Technical Head, Bondit Construction Chemicals Pvt. Ltd.  | 04 30 2010 06:27:45 +0000
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1. I have an E-90 Nokia.The outer cover is wearing off and the company is arrogant enough not to admit its defect!!

2. In an E-90 with GPRS and Blackberry,I am just not able to attach any files and Nokia has been very kind enough not to help me out.Also Nokia has a problem with Blackberry as a result of which we consumers have to face the brunt!!

3. Good,3D,funky ringtones are just not available for downloading

4. Whenever you download an updated version of 'Ovi Suite',the blackberry-vodafone synergy goes for a six!!

5.While shooting a video from a Nokia E-90,the movie behaves as a step-function while being played later!!! 


By JAIIDEEP D SUR, CEO, SGL  | 04 30 2010 04:43:53 +0000
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I love using nokia phone as their batter life and support is very good . . . . I am using 7260 Nokia from 2005 s
By Amey Satam, Team Leader -(Technical), Kalyx Infotech (ASP HP)  | 04 30 2010 03:56:29 +0000
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Thanks for the referral Ms.Namrata.

Your arguments seems correct, but Nokia has to give a tough fight with the competitors. Perhaps Nokia may experience some set back and it is at present looks like down but not out. It may bounce back.


By NATTERAJA R. ARIKRISHNAN, GM-Projects, Bentec Electricals & Electronics Pvt. Ltd  | 04 29 2010 16:38:58 +0000
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Yes, now-a-days most of its phones are a failure model. Also, the “N” Series Phones (or most of the “N” Series phones) were a failure. They are overpriced with many junk features and used to work very slowly or hang completely. Also the software that drives these phones were not good and hence these phones failed a lot. Now a days there are a lot of new entrant such as “Micro Max”, “Videocon”, “Orion”, etc., who have come out with good basic phones. Also, Samsung is giving Nokia a major run for its money. Add to this the “G7” mobiles launched by TLC who are a top network marketing company. This company would definitely come to the top with its innovative network marketing technique.

 

However, Nokia have some good phones but don’t have the proper “Thinker” management and designers (people who use common sense) and hence it is not able to come up with great phones that do well in the Indian market place. If this continues, it would lose its market leadership very shortly. 


By G A Narayan, VP - Marketing, KE Housing P. Ltd.  | 04 29 2010 09:40:42 +0000
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In terms of "leadership" it is No; Nokia is still the market leader.   In terms of market share the answer is "Yes", it has been losing its share.    As the size of the market grows, the segement of users get diversified, many new players join in with "penetration pricing" policy,  the market share of the leader is bound to get affected.   It has lost a small share but not the leadership.   


By T S Jyothiram, CFO, Pacetel Communications  | 05 22 2010 10:48:36 +0000
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i also think no. people who wants to buy nokia still buys it as it is a brand. and no other till now has affected.


By puneet , Manager Admin  | 04 30 2010 18:04:32 +0000
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Nokia is still the largest phone leader and the user friendly features make it more popular than nay brand.
By Reshmi , Senior Recruiter, Replicon  | 04 30 2010 11:38:05 +0000
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If Nokia still has the largest share and there is continual update happening. Mere crowding of market can at best reduce the share and may not remove from leadership slot. 


By Ravindra Sharma, Managing Consultant, CHEF-India  | 04 29 2010 10:38:34 +0000
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