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Created by : Radha Sundaram, Sales/BD Manager, Bharti Airtel  | 11 04 2009 11:00:58 +0000
Industry : Telecom/ISPFunctional Area : Growth(Strategy & Execution)
Activity:  2195 views;  last activity : 07 06 2010 20:18:09 +0000

It is said that BSNL is planning to set up 30,000 broadband kiosks in the coming two years in rural areas which will not only enhance internet connectivity but also help the people from the hinterland to avail useful services at affordable prices. They are planning build a network of around 30,000 broadband kiosks across India within a period of two years. We will set up the kiosks through franchisee in rural areas.

http://static.ibnlive.com/pix/sitepix/09_2007/gaon_bandwidth_313.jpg

The network for these kiosks will be fractioned in four zones of the country. Whereas each zone will have a broadband partner to accomplish the task and effectively implement it in the next two years that they assure to deliver. Wireless connectivity is also said to be made available to their 3.9 million subscriber base by the end of this year.

What do you think people, can BSNL achieve this?  Share your views on this.

 
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Top Argument
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Rightly quoted by Kawaljit that "rural connectivity is a major step taken to bridge gap between geogarphies hence to reduce regional imbalances"
I also belive in the same theory that a family can grow well only when differences in its members are as minimum as possible and same rule applies for our Nation.So this step by BSNL is much needed for an overall growth of the country.

Now question which generally comes in mind that what all people in rural area will get benefited,??...How can it reach to places where electricity and basic amenities are not there???....whether people will make a real use of it as we do ??....personally I think that every project goes in phases and we shouldn't expect from day1/initial years to see miracles...As the time goes things will improve and people will realize the importance of Broaband and regarding they get benifit or not I think we should not set any benchmark ,these people can take a use out of it in thier own way

From my point of view it's a patriotic decision by BSNL


By Anuj , Senior Technical Project Lead, Huawei Technologies India  02 01 2010 11:06:00 +0000
 
Top Argument
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I think it is not that easy. Factors like literacy/lack of time/interest/cost attached with the service etc. are the bottlenecks here. Perhaps, people may misuse this opportunity and BSNL can't go-ahead with their plans in that case. 

BSNL should introduce the service on experimental basis and if the response is good,then it can invest further on it. One thing I can say is that this kind of services will surely attract the youth but the intentions behind the exercise may not be fulfilled. The growth will be slow in rurals

 


By Abdul Raheem.Syed, Systems Engineer, Leading CEM vendor  11 04 2009 18:01:04 +0000
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yuppy thats a great step man also it being govt co. it is following govt duties..


By Prashant Mali, President, Cyber Law Consulting  | 02 16 2010 17:04:41 +0000
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BSNL has the wide spread infrastructure across the country and world's best technocrats.

Being a DOT off shoot PSU, BSNL continues to shoulder the social obligation of taking care of the loss making rural telecom and burdened with the heavy baggage of human resource inheritted from DOT.

Unlike major private telecom players, BSNL lacks in concentrated decision making power and hence the  growth will not be in the same pace like other telecom behemoths, Bharti and Vodaphone.

Things are changing. BSNL's future depends on how it is able to transform rural telecom buiness with advanced technology systems and networks while keeping service available and affordable to common man.  

For example:- Provision of an on line savings account in every village post office for every mobile user for dealing their day today e-money trasaction will be a killer application that can be tried by BSNL tying up with the Postal department.   Please read my article, "Mobile Money Manager" posted in TooStep some time back.


By Abraham Paul, Senior Telecom Consultant, FCOMNET- Future Groups  | 02 09 2010 09:13:55 +0000
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Anju nice argument, I support you. 

Even I think this will help in educating the rural people. They too will come to know what is happening in the world. Atleast to use this people will take the first step to educate themselves. So it is a good step in developing the rural India. This will help in the growth of economy too. And what you said is true, we can't expect any thing over a night it will take some time. 


By Kavitha Shankar, Sr/Principal Coresspondent, ABC  | 02 04 2010 08:14:03 +0000
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At least younger generation residing in rural India will be benefited.It will help to improve the quality of education in rural India.However the programs targeted to the interest of the people in rural and remote location must be developed.


By ravikant sharma, Service/Maintenance Supervisor, AIRCRAFT MAINTENANCE  | 11 24 2009 13:45:05 +0000
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yes this is great. and this is happen in as early as possible


By bajirao panditrao bhosale, Technical Support Manager, avenue supermart pvt ltd, pawai  | 11 13 2009 09:00:44 +0000
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There is no doubt that the cuntry's growth has to be more inclusive, spreading to include rural and tier-III/IV towns. Doability and financial viability could be the spoilers here and the slutuion is likely to luie in choice of appropriate technology. In view of the vast area to be covered, implemnentimg Wimax over other more conventional methods or use of wireless piggy back on mobile phone networks may be the way forward. To sustain growth India has no choice but to look beyond the big cities and the educated elite. If we are able to spread the benefits and carry all sections of the country along, it is but a matter nof time before we surpass today's juggernaut the greedy dragon to oppupy prime position in the global order financially and interms of total national power and influence not to mention affulence.


By Wg. Cdr. Vivek Kapur, Research Fellow, Centre for Air Power Studies  | 11 06 2009 09:47:30 +0000
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Rural Connectivity is the way to go if we have to sustain and see more growth in the economy. BSNL can definitely achieve this, 10 years back who would have dreamed that a remote villager will be carrying a mobile phone now its a reality. This revolution will definitely come and this will go a long way in helping the growth of socio-economic systems.


By Balaji Nagarajan, Sr Manager Marketing Services, Congruent Solutions Private Ltd  | 11 06 2009 08:46:21 +0000
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bsnl's endeavour definetly can bring about change that has been long awaited for .looking at the brighter side rural connectivity is a major step taken to bridge gap between geogarphies hence to reduce regional imbalances.but it suffers a major setback which is language 'coz in rural parts dialects are major source of communication .thus different users need to be provided with data or information in the language they prefer and satiating such need can prove to be ardous task but bsnl has achieved many milestone in past will continue doing so in years to come.


By kawaljit kaur, pgdbm student , Mount Carmel Institute of Management  | 11 05 2009 17:11:15 +0000
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Definitely achievable.  BSNL already has the largest reach in the country in the form of telecommunication.  It is definitely possible to extend internet too...


By Hari Prasad K, Head - Managed Services & IT Solutions  | 11 05 2009 10:06:51 +0000
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rural marketing plays a vital role to survive in market


By BIBHU PRASAD SAMAL, Marketing Manager, ICFAI  | 11 05 2009 09:24:12 +0000
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This is a very good move. I know it is difficult but we can lend our bit too on that


By Satya Prasad, Project Manager, Satyam Computer Services  | 11 05 2009 08:18:49 +0000
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Therre is no doubt at all..agree with sonal...Govt is working out solution to curtle the increase demand in basic infrastructure...communication is one of them. As education level is increasing we need to implement huge plan for communication.

If you see the PURA (Providing Urban Aminities in Rural Areas) drawn by Dr Kalam and his team with the influence of Mr. A B Vajpayee (PM),  you will find there course of action and implementation plan, this Govt is alsi stick with the same.

It will happen in short time period say next 5 years...I am too optimistic???


By Nitin M Aras, Head/VP/GM-Tech. Support, ODTIN Food Solutions Pvt Ltd  | 11 05 2009 08:17:21 +0000
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Of course it can do this. We are developing and achieving new heights daily. 20 years back 60% of India didn't have proper electricity facility. Today we have almost in all houses. So why not Internet? That too when it has been planned in such a great extent !!!


By Sonal Singh, Project Manager, Nortel Networks  | 11 05 2009 05:07:40 +0000
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Sorry Shyamal but perhaps aren't we underestimating rural power. I had been associated to a major tele-com where I was looking after rural sales in MP, but to my surprise when I visited, I saw small shops equipped with latest configuration systems with LCD monitors etc, even in small & remote villages.

Also look at the retails giants, seems now they have some understanding now of that potential there after ITC etc.

Of-course there is a great potential.

 

 


By ujjval jain, Retail, Retail  | 11 05 2009 04:46:00 +0000
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Why not? This will be another milestone in the development of our country. Kiosks are self-sufficient with a 3-tier business model proposed by the state-run PSU company. This will not only take the village people towards advancement but also help rural industry, specially farmers a lot in using modern technology in agriculture and getting timely climatic news


By Radha Sundaram, Sales/BD Manager, Bharti Airtel  | 11 04 2009 11:15:34 +0000
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Its merely a dream. Therre are thousands of villages where till date we could reach Bus, train, aeroplane or even electricity facility. Transportation facility is almost nill in majority of North east and extreme north Kashmir. How can we even dream of reaching broadband till their basic necessities id not fulfilled ?


By Sameer Joshi, Project Manager, ADP  | 11 05 2009 05:10:05 +0000
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Its not an easy task. Rural sector comprises of 70% of India and majority of our population stays there. Getting every person internet connection is almost impossible since majority of our population is illiterate. I don't think we are able to do this in the next 5 years....


By Shyamal Maity, Sales/BD Manager, AT&T  | 11 04 2009 11:09:57 +0000
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