Build your professional network on facebook via our app Go to app
 
<< Prev  10 of 24 in Topic  Next >>
Topic : Indian Media Industry
  Rate : 
Posted in Community :

Cross Media Advertising

 

Should cross-media ownership be allowed??

Created by : Kavitha Shankar, Sr/Principal Coresspondent, ABC  | 12 04 2008 13:22:04 +0000
Industry : Radio, TV & FilmsFunctional Area : Business Policy(Strategy & Execution)
Keywords : INTERNET Media Advertising News Crisis TV Television Radio Print Media Ownership Cross Media Allowed Monopoly
Activity:  1158 views;  last activity : 07 06 2010 20:18:09 +0000
There is so much media In the country that people are spoilt for choice, with so many forms of media that is there to choose, and the recent news is out that Media houses are going for Cross-media ownership, where they will be having  their own Print media, Televsion, Internet services, Radio channels like Big media houses trying on every media forms that is available....So what do you think, Should cross-media ownership be allowed?? what are your views on this....
  
Share
 
 
  Rate : 
 
 
Yes Vs No
4
 
 
 
 
1
3
1
Support   Support
 
0
0

Yes it should be allowed  i agree with amit here, forget everything else, just look at the employment oppurtunities that it brings through with it and the more revenues that it gives, and it is good that more FDI inflow is there in the country, because they know that India is the country which is growing like anything, and one more reason that More FDI is for India because China which is also doing really good, but it has stricter regulations, so many western countries are not interested in China and everybody are India bound right now, I think this will completely change how is India is perceived all over the world....

So cross media  ownership should be allowed...
By Dayanand Deshpande, Senior Consultant, Ernst & Young  | 12 04 2008 13:53:55 +0000
0
0
Yes it should be allowed, idon't agree with kavita on this, justlook at the times of india, which is the largest english daily in the country, which is having times now news channel, 8888 mobile service provider, FM radio channels, and ZOOM tv which changed entirely the entertainment industry in the Television format, it is doing very good in cross media...They are doing good in every format......
By amit chaudhry, Senior Consultant, IML  | 12 04 2008 13:47:44 +0000
0
0
According to me it should not be allowed, because it creates a sort of monoploy, the same thing happened in US before, but now they are cancelling the cross-media ownership after realizing the after affects of its sensitivities..Just because India has no laws on Media ownership, There is so much FDI that is flowing into the country, Where it will create monopoly and this will be bad for the growth of the Media in a constructive manner and the standards will be reduced due to cross media ownership, let them concentrate on one thing which they are good at.........
By Kavitha Shankar, Sr/Principal Coresspondent, ABC  | 12 04 2008 13:22:04 +0000
Argue for "Yes"
Argue for "No"
 Found the debate "Should cross-media ownership be allowed??"  interesting ?  Suggest to your connections and communities  
 
Viewers also viewed
Recent happenings from all over the world and  in India have been a major regular feeds for the...
 
2 referals 12 arguments, 2568 views
Which will have higher reach Print media or Electronic media?
 
5 referals 89 arguments, 28352 views
When we are watching news channels or any other channel or reading news papers you bump upon...
 
2022 referals 11 votes, 200 views
more...  
Recent Knowledge (4)
These days as I switch on the tv or radio or look at a hoarding I do feel that power of ads I...
 
3004 referals 23 arguments, 482 views
C vs B
 
0 referals 3 arguments, 51 views
MNC's should take in more freshers vs Do not take freshers
 
1 referals 2 arguments, 161 views
more...  
Sponsored Jobs
More From Author
To reduce the use of plastics we have a new rule according to which if we want a plastic bag we have to pay 2 rupees or for bigger bag 5 rs extra. This rule was definitely to stop the use of plastic but it is not working as desired. Many times we...
http://timesofindia.indiatimes.com/india/70-of-milk-in-Delhi-country-is-adulterated/articleshow/11429910.cms   The milk we are drinking might be doing more harm to us than good. adulterated milk is all around us and it contains things like...
Kingfisher is a big banner and we see this brand doing many things including lavish waste of money in various events. This all is done though it has a lot of money due. The payments to airport operators, oil companies and vendors of all...
more...