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Social media web browser Rockmelt: How big is the threat to Google??

Created by : sumitra dutta, Consultant, XYZ  | 11 11 2010 06:27:42 +0000
Industry : InternetFunctional Area : Web 2.0 +(Technology)
Keywords : facebook google search web browsers netscape rockmelt facebook search rockmelt a threat to google rockmelt and facebook social media web browser
Activity:  609 views;  last activity : 01 13 2011 17:31:30 +0000

Earlier in Toostep people asked if “Rockmelt’s social media mojo can take on the browser giants?” Since the new browser jumped into beta the internet has been buzzing with mixed reviews of the new so-called “Facebook Browser.” Given that Google’s biggest competitive threat is arguably Facebook and that Rockmelt is built on Chromium, the real question is what sort of threat Rockmelt represents for Google? And is Rockmelt a threat to google's search engine??

  
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Rockmelt, of course, is in beta, so we can expect a lot of refinement in the months to come, but it simply isn’t revolutionary enough. It doesn’t immerse one in the social web in the way that it needs to or that one might expect watching the company’s promotional videos. People aren’t going to stop Googling anytime soon either. Facebook search isn’t integrated with the browser. It’s one thing to use Facebook extensively, it’s another to let Facebook know everything you do, everywhere you go, and require you to log in to your Facebook account to allow it to capture all of these data. So, nothing rocket science according to me.
By sumitra dutta, Consultant, XYZ  11 11 2010 06:27:42 +0000
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its depand on the time and person . Beat anything in the life www.sakshatkar.com www.pressvarta.com
By Sushil Gangwar, Chief of Bureau/Editor in Chief, Sakshatkar.com  | 01 10 2011 05:51:25 +0000
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I think posting all the details on face book is not an good idea. Life of its own should remain private as I feel so
By Ratan Bist, Agent Cooperation, BLUE CHEM  | 11 13 2010 21:44:55 +0000
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Rockmelt browser is mainly intended for accessing FaceBook social networking website. And not for other purposes. And moreover, there are many vulnerabilities in this version but still there are no frequent updates!
By Neelabh , Cyber Entrepreneur, Cyber Cops India  | 01 13 2011 17:31:30 +0000
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until the moment we get the full version we cant say whether it could beat google or any small company for that matter.
By phanindra , B.Tech/B.E. student, College Of Engineering , Andhra University, Vishakhapatnam  | 01 13 2011 16:37:20 +0000
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No, it is not a threat. It actually aids google. Google is one large advertising machinery which feeds on web requests. Any technology which increases web hits will increase revenue for google. Rockmelt is not the only such browsers, have a look at http://flock.com/. Flock is also based on chromium
By Vijay Kumar, Service Delivery Leader, Nucleus Software Exports  | 11 14 2010 17:23:25 +0000
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Its hardly a threat, its based on same codebase as google chrome. What google has to do is simply integrate more features into chrome. Just recently they released extensions for integrating calender,docs and youtube to chrome.
By Abhijit Anand Prabhudan, Admin/Facilities Manager, Ca*****  | 11 14 2010 15:08:17 +0000
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i dont think there's any use in having social network sites integrated into da browser.
By phanindra , B.Tech/B.E. student, College Of Engineering , Andhra University, Vishakhapatnam  | 11 14 2010 11:48:03 +0000
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I don't have detail knowledge for this topic.

So thanks for the information & I support your views.

Thanks for referral, Sumitra.
By SHRIKANT MANOHAR DANKE, Project Manager, Phadnis Infrastructur Ltd  | 11 13 2010 13:29:29 +0000
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It doesn't seem as a threat to me. It is based on the open source of Chrome and feels like it merely integrates some of the enhancements that are available to Chrome as well. being build on the open source of Chrome also means that they will benefit from upgrades on Chrome, but also that they will probably always be one small step behind.
By Dennis Aries, Owner, Arkro IT  | 11 11 2010 08:01:38 +0000
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