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Topic : Sales Promotion
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Created by : ketan natubhai vakil, M.D., Aatham Polyester.  | 09 06 2011 14:49:05 +0000
Industry : TextileFunctional Area : Purchasing(Operations)
Activity:  60 views;  last activity : 09 06 2011 14:49:06 +0000

Just before DEEPAWALI we are coming across such type of sale's campaign.

This is general discussions of our  forceful purchase.

On the other hand we getting some thing cheap and most of our purchase for the festivals are done by this method only.

 
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Cheaper Purchase Vs Lossing our choise
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Arguments in: "TAKE ONE FOUR FREE?"
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It is a forceful purchase and we have to compromise our choice.

My father used to say me that when the product is not moving such sale propaganda  is done by poor Brands.

Before purchasing we are doing much home work that I don't have this colour,this style ,this matching in my wardrobe.Keeping this thing in mind we are going for purchase with our companion to show room.When we come across with such advertisement definitely our  mind got disturb and suddenly thinks about profit of purchase and finally we purchasing things which are not of our choice.The ultimate result is we looks dull by our clothing and that to by spending more than our budget!!!

This is applicable to every field !! We are the customer and when we are spending money we should not dance on the tunes of seller but we make them dance on our tune. 

 


By ketan natubhai vakil, M.D., Aatham Polyester.  | 09 06 2011 14:49:05 +0000
 
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Just before DEEPAWALI we are coming across such type of sale's campaign. This is general discussions of our  forceful purchase. On the other hand we getting some thing cheap and most of our purchase for the festivals are done by this method only.
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