what kind of innovation you think in building construction so one can satisfy as a builder and a customer too

Dear Ganesh, it will be interesting if you can create an idea contest on this topic.

The need for innovation in the construction industry has long been stressed from both within and outside the industry. Constructions firms are being increasingly challenged to successfully innovate in order to satisfy the aspirations and needs of society and clients, while at the same time improving their competitiveness in this dynamic market. The construction industry is a major energy user as well as contributor to greenhouse gas emissions and waste levels, so the construction firms must bring in new ideas to make the construction sector more green.

we should satisfy the customer  as a builder