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Topic : New Pastures For Marketers - 2011
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Business & Strategy

 
Created by : Sagar Vaishnav, Technology Head, Vajrakaya Technologies  | 01 09 2011 19:53:40 +0000
Activity:  2815 views;  last activity : 08 16 2011 18:47:20 +0000
 
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facebook Vs google
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No I don't think so. That is a different target but business people do give attention to it. And Facebook is doing better than google nowadays. Online companies started preferring Facebook over Google.
By Sujatha srivastava, Associate/Senior Associate, AT Kearney  01 11 2011 09:11:38 +0000
 
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Google no doubt... Reason, Facebook is limited to one website thoghthere are APIs available which enable users to show there Facebook page but still at the end of the day it is linked to one website only so whatever we do ultimately we are promoting Facebook.com thats why it has greater penetration... in case of Google they are like omnipresent you use any website use any search you will find a small ad given by google adwords, this is beneficial for both - user and promoter... so i suggets Google is more superior than Facebook but if you compare popularity wise facebook is popular but than there are other social media platforms are also available.
By Mayank Dubey, Product/Brand Manager, Kennis Group  01 11 2011 09:34:26 +0000
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I think face book is the best alternative. Target audience is clear in the Face Book where we can position ourself.
By M Syam Sunder, mba student, Amrita school of business  | 01 21 2011 10:11:45 +0000
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i think fb takes the place of google,bcoz u can do much more than google.
By pradip kumar naik, MBA/PGDM student, Nourth Orissa University  | 01 19 2011 14:05:59 +0000
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i hold a conviction that fb is much better advertising too these days as almost from youth till elder everyone is now using facebook more
By Jasmin Pawar, HR Manager, HR GLOBE CONSULTING  | 01 19 2011 13:22:47 +0000
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no i think that google and facebook are equally important for advertising because if we use blogs in google for our advertising it can be effective and other side if we want to targets mostly youth and students we can use facebook for our promotion
By mandeep , MBA/PGDM student, c.b.s.landran  | 01 19 2011 07:47:42 +0000
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Everyone is with a view that google is a searching site but un till we don't know the name of the product how can we go for a search. So facebook can widely used to spread awareness about products and brands .....
By Jitender Kumar, MBA/PGDM student, Kurukshetra University PG Regional College  | 01 18 2011 08:41:47 +0000
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Google and facebook both contribute equally as far as social media is concerned. One is free and other charges . So google is for quantity while facebook is for quality
By Sunil Bhatt, Project Research Associate, Mudra Institute of Communication Ahmedabad  | 01 17 2011 09:23:20 +0000
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Facebook is better because google is mainly a search engine but facebook being a social networking site is more effective as compared to google as on facebook,by using facebook we can make people aware about our products and also get there feedback.........
By Jitender Kumar, MBA/PGDM student, Kurukshetra University PG Regional College  | 01 17 2011 07:38:25 +0000
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Well According to research by degital trends 72 % of ppl visting to internet will use facebook ! being into marketing sector masge is clear for me !
By sufyankahn , B.B.A student, Muhammad Ali Jinnah Universty  | 01 17 2011 07:25:40 +0000
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face book is more beneficial fr adds bt at the same time it depends on the target markets and target segments...its happns somtimes only that a particular segment(eg. old people)use a product having add on face book and surf face book
By faiz ahmad, MBA/PGDM student, kerala agricultural university  | 01 15 2011 15:39:41 +0000
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I think that facebook is now become the most connecting and young web portal of the social networking, everyday there is more login there hence people are more connected in facebook so its a better alternative for the promotion of the Products at individual level as well as company level
By Om Prakash, Research Analyst, Augtics  | 01 15 2011 06:22:28 +0000
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Absolutely. By the seeing the print add  you can make out that. Though Google is good but Face Book is taking the larger share of the advertising.


By Rathin Deb, Advisor and retail consultant, currently as Branch Manager, Tower Infotech Ltd  | 01 13 2011 11:06:43 +0000
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because people stay longer on one page and sure glance for the advertisement .


By Vidhu Dar, CEO/MD/Director, Shiva's Retreat  | 01 12 2011 17:26:00 +0000
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Advertising products is not a easy job .. It always depends on the segmentation of Customers .. in facebook or google you will not find the targeted consumers directly , from google people find different kinds of products but they are not effected with the Ad posting in google ... Advertising should be handled by full time professionals--


By Ram Charan, Analyst, Wipro Ltd  | 01 12 2011 16:18:08 +0000
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No doubt, Google is the best media for exploring the new dimention for any kind of Advertising. But in current trend facebook is also being very much populer but it is having its limitations within the group or network.
By Himanshu Gaur, Manager-Business Development, Balaji Sign and Graphics (Avery Dennison India Ltd)  | 01 12 2011 15:15:26 +0000
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facebook is emerging best media to get spotted...
By DrBaskar , DIRECTOR, C G Institute of Mangement Studies  | 01 12 2011 14:20:33 +0000
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I think facebook is the best alternative for advertisement as compared to google. As facebook is widely used social networking site.
By Jitender Kumar, MBA/PGDM student, Kurukshetra University PG Regional College  | 01 12 2011 10:07:52 +0000
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I think facebook is the best alternative for advertisement as compared to google. As facebook is widely used social networking site.
By Jitender Kumar, MBA/PGDM student, Kurukshetra University PG Regional College  | 01 12 2011 09:41:16 +0000
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right thinking


By Nem Singh, Consultant, Consultancy Firm  | 01 12 2011 08:51:19 +0000
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Right thinking...........................


By Nem Singh, Consultant, Consultancy Firm  | 01 12 2011 08:50:36 +0000
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Thanks, Sujatha - for bringing up this topic. I would go for FB for the 'effectiveness' in terms of its 'reach' amongst the commoners as well as professionals compared to Google which has been restricted of late by some of the countries!!!
By Partha Pratim Ray, Freelancer, Freelancer  | 01 12 2011 07:58:19 +0000
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A social network to play with......
By Sanjay Chalikar, Freelancer, Technology Consulting  | 01 12 2011 07:53:06 +0000
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Sujatha Srivastava... thanks for your referral!....FB can be more effective in business promotions as the level of TRUST is quite high...You even get to know the PERSON behind the BUSINESS...


By INDRANIL BHADURI, Business Associate, Real Estate Company  | 01 12 2011 07:42:30 +0000
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In my opinion ( i have not done much research in this area) Facebook is better if you want to reach a targeted audience. Google is unemotional, however, facebook has an emotional touch. 


By Krishnamurthy Prabhakar, Professor, Velammal Engineering College  | 01 12 2011 05:21:21 +0000
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Google is the best .. The Ads mapped in FB based on the profile interest. either case you need to pay for them.
By Anand Balasubramanian, Deployment Mgr,  | 01 12 2011 03:19:25 +0000
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Well i Belive Fb is more is customer orieted Vs Google ! Reason is tat fb presizely selecting right costomer for right product ! although furits are yet to come ot ! future of fb is Liked with ths marketing Way

                                       Vista


By sufyankahn , B.B.A student, Muhammad Ali Jinnah Universty  | 01 11 2011 16:38:06 +0000
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I personally opine that face book will bea better option for advertisement,but Google is something like Encyclopedia which is like third eye TRINETHRA, no competion for generation to come.
By kasturirangan.r , INSURANCE ADVISOR, Life Insurance Corporation Of India  | 01 11 2011 10:23:08 +0000
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google is an absolute winner for advertising your product.agreed that facebook is doing better than google but facebook is just a social networking site where as google is more than that.
By prasad , MBA/PGDM student, vesimsr  | 01 31 2011 04:54:09 +0000
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GOOGLE IS OCEAN

FACEBOOK IS A POND


By AJAY KUMAR KHAITAN, TECHNOLOGY CONSULTANT, TECHNOLOGY CONSULTANT  | 01 27 2011 19:28:19 +0000
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As a old player, Google have slight upper hand above Facebook, but it may not be the same after 2to 3 tears.
By SHRIKANT MANOHAR DANKE, Project Manager, Phadnis Infrastructur Ltd  | 01 24 2011 06:29:55 +0000
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Google has a very good PPC campaign program and targets a mass audience than FB which is a social network site.
By Sumit Solomon, MBA/PGDM student, Mount Carmel Business School  | 01 19 2011 16:48:02 +0000
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googa have a very good searching site of the world


By SANDEEP KUMAR SINGH, MBA/PGDM student, MOTILAL RASTOGI SCHOOL OF MANAGEMENT LUCKNOW(GBTU)  | 01 18 2011 08:35:17 +0000
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Google is the support net for every thing that which we need n a globe so i vote for google.
By Hussain Mohammad, Asst. Manager/Manager (Technical), Garapati Autoventures Pvt Ltd.  | 01 17 2011 08:46:41 +0000
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Face book is more a social net work and google is better option with it's wide 'hits'for various options.
By prasadbulusu , Project Leader/Managing Consultant, Rama Associates  | 01 17 2011 01:24:02 +0000
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Google is good Ms.Sujatha
By NATTERAJA R. ARIKRISHNAN, GM-Projects, Bentec Electricals & Electronics Pvt. Ltd  | 01 15 2011 15:43:16 +0000
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Google will be the right option,Reason is that till now many people are there which are not comfortable on facebook,but in future it will become the best media for advertising..
By Gaurav Kumar, Web Developer, Webnexus.in  | 01 15 2011 11:55:08 +0000
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GOOGLE IS THE RIGHT OPTION TO SEARCH ANY STUFF. 


By Sairam. M, System Administrator  | 01 15 2011 11:14:38 +0000
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at least now Google has their nose in front, but you may never know situations change in this business dramatically, Another player may be added to the equation.
By MAYUR MASKE, Lecturer, S.I.T. YADRAV  | 01 14 2011 10:02:35 +0000
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Definitely Google if one is talking some serious business. Facebook is a great place but its altogether largely for younger target audience...
By Sandeep Sood, Head/VP/GM/Financial Controller, Chellarams plc  | 01 13 2011 21:02:10 +0000
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My choice will be google n only google as i dont think facebook or any other site can compete with.
By Anand Sharma, Monitoring the research funded by DIT, Department of Information Technology  | 01 13 2011 04:19:07 +0000
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Wider matured people use Google.
By Gopala Krishnan.H, CMD, DJA-Inc  | 01 13 2011 03:52:40 +0000
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As simple as google.it covers all part of people and all community of people.but face book are only in social media concept.So better be google,Ad google.Thats it
By govind , Proprietor, G creative  | 01 12 2011 23:22:21 +0000
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i agree with you


By kanukurthy sudershanrao, Operations Manager, Andhra Bank  | 01 12 2011 14:36:49 +0000
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google it is
By Wajid.Pathan , Enterprenuer (Designer /Developer/Supplier), 3D TECH Training and Consultancy  | 01 12 2011 11:58:46 +0000
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google
By Nisha Agarwal, performance Management, Lanco  | 01 12 2011 11:03:33 +0000
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Google. Google is now available with different regional languages also...And majority of the people visits the Google for any search....
By Rajesh Mishra, Sr. Engineer BD, MESSUNG SYSTEMS  | 01 12 2011 08:28:15 +0000
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An engine with all the necessary data ove r the globe and universal.
By Sanjay Chalikar, Freelancer, Technology Consulting  | 01 12 2011 07:50:22 +0000
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Mr.Ajay Kumar really like your expression....."face will change but soul will remain intact....Superb ! 


By INDRANIL BHADURI, Business Associate, Real Estate Company  | 01 12 2011 07:48:07 +0000
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Google is the most used search engine irrespective of age bracket.Facebook is more popular among youngsters and in reality they do spend a lots of time on facebook.For youth oriented products and services Facebook might be better.In all other cases google is the best.
By Gajanan Mamidwar, Management Trainee, Computational Research Laboratories  | 01 12 2011 07:42:32 +0000
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Because Facebook is still an entertainment place more than a place where you wait for spam...Google clearly drove its business on online ads, with its incredible superiority in search. Facebook dna has nothing to see with this...But in the future, and because of its huge audience, it can be a bright targeted ads' machine...
By Laurent Blondeau, Freelancer, Freelancer  | 01 12 2011 07:41:52 +0000
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yes google is supportive


By Aejaz Ahmed, Contract Administrator, SINOPEC International Petroleum Service corporation (SAUDI BRANCH)  | 01 12 2011 07:38:54 +0000
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Simply because of the number of clicks google gets as compared to facebook
By ravi vyas, sales and marketing, IFB Industries Ltd  | 01 11 2011 19:59:28 +0000
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Google is the Ocean of knowledge


By AJAY KUMAR KHAITAN, TECHNOLOGY CONSULTANT, TECHNOLOGY CONSULTANT  | 01 11 2011 13:17:54 +0000
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Google is the mother of all, Face will change but soul will remain intact


By AJAY KUMAR KHAITAN, TECHNOLOGY CONSULTANT, TECHNOLOGY CONSULTANT  | 01 11 2011 13:15:45 +0000
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Google has many more ways to reach the readers & particularly for the Gmail users the advertisements of the right side are selected based on the cotext/topic of the mail-contents & based upon more frequently discussed topics
By Rakesh chandra Goyal, Senior Consultant, AVRMS  | 01 11 2011 09:33:28 +0000
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I think google is best as google has much bigger community than facebook, facebook is more or like social media, for business its google,opt for google.
By madhukar sharma, Head Marketing, Bhavyaa Events  | 01 11 2011 09:24:15 +0000
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i think the google would be the best because most of the members of facebook are busy with their profile make-ups and are least intrested in viewing advetisements


By Sagar Vaishnav, Technology Head, Vajrakaya Technologies  | 01 09 2011 19:55:39 +0000
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