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Topic : Mobile Internet & You !!!
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Created by : Sonal Singh, Project Manager, Nortel Networks  | 09 25 2009 09:05:34 +0000
Industry : InternetFunctional Area : Growth(Strategy & Execution)
Activity:  1390 views;  last activity : 11 20 2010 05:57:57 +0000

India, over 400 million mobile subscribers, with ~ 11-12 million new mobiles subscribers added every month to subscriber base, is one of the fastest growing telecom markets in the world. Each day, many more mobile users are getting attracted to using the various mobile VAS offered by their service providers. But many research companies noted that large numbers of people are still not making use of mobile web & frequency of people using mobile web is also less.....

What do you say? Will Mobile Internet Users Surpass the Number of Traditional Internet Users in India?

 
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I think Mobile Internet Users will surely surpass traditional Internet Users in terms of frequency too. Most of the Working professionals are constantly checking their mail. And also there is a lot of textual content getting consumed via mobile phones......


By Sonal Singh, Project Manager, Nortel Networks  09 25 2009 10:14:29 +0000
 
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Even though there is a huge potential in India regarding the no. of mobile users I don't see the no. of mobile internet users exceeding the traditional internet users as a distinct possibility in the near future (7 to 10 years). I say this because of the following arguments

1. We have to consider the fact that majority of the Indian population is rural. While there is awareness about voice communication & sms, awareness regarding data communication is still on the lower side.

2. The cost of an internet enabled phone is still on the higher side for the average Indian.

3. The internet package plans have to come down considerably to come in reach of rural population as well as that of students.

4. 3G/WiFi technology has to be widely implemented in India.

5. And well all of us know that the real fun of internet surfing is on the PC. So i personally think the fun fun factor can never be replaced by the small screens of mobile phones.

For all the changes to take place in India we need at least 7 to 10 years. So, i don't think the no. of mobile internet users increasing than the no. of traditional internet users is a distinct possibility.   


By Suvrajit Gangopadhyay, B.E. (Elex. & Comm.)  09 27 2009 04:09:16 +0000
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For 'traditional' internet services to remain ahead of 'mobile' based internet services requires a HUGE investment in infrastructure - namely, installation of a lot more (land)lines and associate exchanges. But, Indians, always on the look-out for 'shortcuts' want to leap-frog over this stage of communication development and, therefore, have put all their 'eggs' in the 'mobile' services 'basket'. So, like it or not, we have no other option but to continue down that road. There is a tremendous demand for Internet but no real viable option - I'm talking pan-India, not just the tony areas of the metros which are well served by lines - except to use wireless to roll out Internet.
By Neeraj , RF Installation Engineer, Globe Wireless LLC  | 11 19 2010 17:09:30 +0000
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The rate at which mobile penetration has increased in India - is enough proof of the fact that these devices have emerged as the best and cost-effective way to connect the entire nation. with Internet available on cheaper phones & the mobile price wars further driving the data costs down -the number of mobile Internet users will definitely surpass the traditional users in India


By Mrunmaiy Abroal, Communications Manager, Opera Software  | 01 11 2010 12:53:02 +0000
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To some extent i support sonal singhs argument..but it depends on how the mobile operators will give services to the customers.Now days business has become so competetive that no body is leaving not even one single chance .

More over in small towns and villages we cant get internet cafes to access internet in those places these types of mobile internet will be usefull & normally customers will be prefering these types of mode.


By venkatasreekanth , Customer Support Engineer/Technician, LUCAS INDIAN SERVICE  | 10 19 2009 13:11:28 +0000
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Yes they will pass the traditional Internet user. These days the trend is for 24 hour Internet connectivity with a Laptop and a USB drive in India this Broadband is being provided by :

1. Reliance Netcommect

2. Tata Photon

Download speed promise is from 2-3 mbps . This is very good for India though at International level the average is around 10 mbps with peak speed going upto 20 mbps.

Hence with this facility you are Internet connected 24 hours a day.And with this sort of speed if available at reasonable rates then you donot even need a TV or a Mobile phone , the Laptop does the job for you.


By gurminder dhir, Associate Vice President ( Marketing), ISMT Ltd.  | 10 12 2009 05:36:23 +0000
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Well who imagined about 10 years back that mobile users will explode to 10 times & still growing, the landline users. Actually what you are witnessing is the "Facilities (Tech) on the Go", who wants to be stagnant & not be involved with multi-tasking?


By Kapil M Kumar, Dy General Manager - Broadband SBU, Sify Technologies Ltd  | 10 07 2009 11:47:28 +0000
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With the introduction of 3G we hope to see Mobile internet scaling much higher!
By Zafar Rais, Product Manager, People Interactive (I)  | 10 06 2009 20:36:33 +0000
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There may be existing a pretty supportive environment in India for the mobile broadband segment to develop robustly. To support this view I would like to highlight a few points starting from; the enhancement of the CDMA mobile broadband technology by the major players (Reliance and Tata). If a mobile broadband customer of any of these mobile operators had to be content with a paltry 56Kbps or below during the initial times, with the lately effected technological augmentation, the customer has been comfortably placed at a better position of enjoying a download speed of around 3Mbps with the same CDMA. You might add to it a 'plus' or 'minus'. 

However, this has not anywhere tended to stall the regulation base service of 56Kbps, which is not bad at all to be relied upon for a customer to browse the web or send and receive emails, even though it can never be of any sort of support for the businesses in the country. The pricing for this service is also almost par with that of the fixed-line broadband base deals.

Another significant aspect to be noted here is the advent of the 3G mobile service. Such a service could simply bring all the scopes of an ADSL service fed desktop PC into a laptop or netbook that offers the customer the exciting world of mobility, provided adequate coverage spots. Here, the argument that the consumers at the rural areas could be deprived of the comfort do not seem sensible, for at this point of time at least one cannot think that increased data download is supposed to happen at the countrysides.

Besides, no sane person would also expect India to officially follow a universal Indian broadband network that talks about a fixed-line or mobile broadband connection to every household in the country. On the other hand, if one cannot think about a super-fast next generation fibre optic revolution replacing the stodgy copper ADSL networks in India, at least within the next five years, one can expect with gusto, the rollout of a new mobile broadband technological advancement called LTE (Long Term Evolution) that delivers speeds of up to 100Mbps theoretically, within the same term at least at a selected number of locations.

Whatsoever, the problems that the industry as well as the customers of this standard (mobile broadband) in the country would be heading for, can be well the attitude of the mobile networks. All the more for the reason that this is one segment where a fair policy will not work out, either regarding the speeds or the coverage. A customer who falls for the advertisement might also experience betrayal at the hand of the service provider.

This can be, to a large extent, tackled once the market perpetuates healthy competition, marked by some deeply significant as well as meaningful offers for switching service providers. The government has also a great part to play here. Nevertheless, this can only be realised if TRAI acts like a true watchdog and BSNL (although being a non-public enterprise today), a poor man's service provider. And the anticipated glory definitely cannot be achieved with some ministers toiling there to appropriate to their own interests 4 crores a day, should I say, illegally?


By Gavaz Kanjiramnilkkunnathil, Editor, Gurucharanam Media  | 09 27 2009 12:35:13 +0000
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I too believe Mobile Internet users will increase in a country like India. Its because of the following reasons  

1. The cost of mobile handsets is becoming very cheap and affordable to most of the public. And all these phones will have internet facility available in them. 

2. With wireless technology you only need to setup a cell phone towers, you needn't draw lines to each and every home. So smaller townships and villages can easily be provided with internet access using wireless technology than with a wired connection. 

3. The devices themselves are becoming more equipped with technologies which support internet like Flash player. Java. And browsers such as Opera Mini make surfing in small screen a reality. 


By Imranullah Mohammed, Developer, Tata Consultancy Services  | 09 26 2009 19:48:19 +0000
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everybody cant own a smart phone which enables them to do everything they do in pc with their mobile. until then PC rules.
By phanindra , B.Tech/B.E. student, College Of Engineering , Andhra University, Vishakhapatnam  | 11 20 2010 05:57:57 +0000
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With WiFi mobiles now getting popular mobile itself turns into a Tablet PC when in Hot Spots or at home hence in real sense mobile internet will not surpass normal internet usage..
By Amitabh Kumar Sinha, Ex Deputy General Manager., MECON Limited, Ranchi, India  | 11 19 2010 16:41:09 +0000
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Even though mobile internet users have increased in India but that's because people still wanna be connected to the rest of the world even at there work or if they are out. But people mostly use computers only to surf the net. We can say that the people who were previously using only computers have now started using mobiles also to surf the net, so the there is no chance that number of mobile internet users increases than normal internet users.


By Navneet Gupta, Software Developer, LISPL, Lucknow  | 12 14 2009 18:21:22 +0000
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India the land of culture. Here we believe more to the human touch.Most of the area of India is rural area the light problem is there not proper water is available for drinking so in such a place how can you imagine that the people will be using internet in mobile phone. To use internet one must be educated and the education is the problem in India many of the youth are not knowing what is internet even they have pass the graduation its a fact. Many of my classmate do not know how to email how to open internet in computer because of lack of available resources in college and schools and in such a time you are taking about internet on mobile phone its like you are asking a mad person to read an English newspaper and that also in clear way.


By Mohammadarif.A.Shaikh , Consultant, My Learning Centre (CALORX)  | 10 09 2009 06:51:16 +0000
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I don't think so. Mobile Internet is not so much developed in India yet neither mobile phones are so much advance to hold all the internet applications. Moreover accessing is Internet through computers is more easier than that of mobile phones which makes computer Internet more popular among the users. All these things clearly says that mobile internet can never overtake market of Computer Internet....


By Sonam Kapoor, Software Developer, IBM  | 10 07 2009 07:50:35 +0000
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no


By chandra sekhar, Legal Advisor, Legal & General Group  | 10 05 2009 08:35:06 +0000
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I think it is too premature. on a mobile you can probably get an idea, but to really make an application for a job, I think you need the computer.
By Narra Ramakrishnan Sreenivasalu, Service Centre Manager, Societe Internationale de Telecommunications Aeronautiques  | 10 01 2009 10:57:47 +0000
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Being the bulk of the population are in rural areas

and with more and more of them get educated, 

demand for basic mobile voice communication & SMS

will increase initially and as time goes on,

Mobile Data and Mobile Web service also will catch up.

However, the percentage of villagers using Data and Web

will be comparatievely less compared to Voice communication.

Hence, the over all usage across the country will be predominantly Voice and SMS.

Based on the above, the percentage of Mobile Internet users will be lower than

Traditional Internet users in India at least for another decade.

Thereafter things would change as villages become Towns and Towns become Cities.


By P. Abraham Paul, MD FCOMNET  | 09 25 2009 16:49:34 +0000
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I think entertainment will be limited to the PC only. Even if youtube is available on mobile phones and 3gp versions of videos can be seen, the usage is still limited on mobile phones. Flash is not supported on most phones. So unless there is Flash/Flex compatible smart phones at a cost of Rs 5000 and 3G/WiFi connectivity are available everywhere i dont think entertainment will really be that huge on the mobile in India.


By Radha Sundaram, Sales/BD Manager, Bharti Airtel  | 09 25 2009 12:40:27 +0000
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