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Will the relaunch of zoozoo help Vodafone again?

Created by : Bhushan Patil, Project Lead, Birlasoft Limited  | 11 26 2009 14:25:22 +0000
Industry : InternetFunctional Area : New Technologies(Technology)
Keywords : vodafone zoozoo vodafone essar
Activity:  434 views;  last activity : 07 06 2010 20:18:09 +0000

Vodafone Essar brings a new competition based on a unique idea of completing the Zoozoo story. The contest has already been started from 2009-11-24 and will run till 2010-01-01.

http://aswinatgec.files.wordpress.com/2009/05/zoozoo-wallpaper-767997.jpg

The contest will be hosted by the famous networking site Facebook and also be available at Vodafone’s India website too. Once the user go for Vodafone India website there are two options for them to ‘Do it here’ or ‘Do it on facebook’. Then there are three options after watching the video the participant has to guess what happens next? The participants have to create their own imagination based Zoozoo story and every week the most creative entries will win Blackberry storm and 1000 Zoozoo T-shirts

So friends, Will the relaunch of zoozoo help Vodafone again?

  
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Definitely, Zoozoo's success is definitely a big story. This second launch will again help vodafone to be again successful. This process will help Facebook too....
By Bhushan Patil, Project Lead, Birlasoft Limited  | 11 26 2009 14:25:22 +0000
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Zoozoos success depend on the positioning of the mobile. In the 1st time it was a new item which took the attention of the viewers, but that may not be the case now. Actual impact may be different this time round.
By sanjay dey, Tax & accounting , Consultatnt  | 12 25 2009 15:24:35 +0000
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Zoozoo is a history. It "was" successful doesn't mean everytime it will be. Public wants something new. Not the same old stuff. The relaunch will be successful. But not as successful as in the first launch.
By Jayesh Jain, Software Developer, MS IT  | 11 26 2009 14:27:37 +0000
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