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Created by : Alapati Bhaskar, Senior Consultant, IML  | 03 25 2009 00:47:37 +0000
Industry : Management & Strategy ConsultingFunctional Area : India(Markets)
Keywords : go campaign
Activity:  110 views;  last activity : 07 06 2010 20:18:09 +0000

Visa a card that was the first card to be introduced. It was the first time that plastic money was floated.

Would go campaign work for visa Inc. in the scenario of downturn?

 
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Yes it would Visa is not about promoting more sale to their customers. Visa is all about making the purchase simpler for them.


By Alapati Bhaskar, Senior Consultant, IML  | 03 25 2009 00:47:37 +0000
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It was even observed in the first quarter that Visa score fell to 5.7%.


By Dayanand Deshpande, Senior Consultant, Ernst & Young  | 03 25 2009 00:50:19 +0000
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Whether it would be Visa or go any kind of card services are now avoided by the people. They avoid using it in order to minimising the tax rates. 


By Jagbir Singh, Senior Consultant, Ernst & Young  | 03 25 2009 00:49:06 +0000
Resource Specialists in IT & ITES
Resource Specialists in IT & ITES
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