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Devendra Singh Branch Manager/Regional Manager, Luxor Writing Instruments Pvt. Ltd.
 
Devendra Singh's Profile
Luxor Writing Instruments Pvt. Ltd.
Devendra Singh
Branch Manager/Regional Manager, Luxor Writing Instruments Pvt. Ltd.
confidential
New Delhi, India
confidential
Toostep 
Professional summary
Devendra Singh's Experience
Current :

Branch Manager/Regional Manager, Luxor Writing Instruments Pvt. Ltd.

Advertising/PR/MR/Events
India
 
 
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Devendra's communities
35963 members, 590 jobs, 1219 articles, 573 questions, 1499 debates, 422 idea contests.
13795 members, 310 jobs, 765 articles, 308 questions, 961 debates, 382 idea contests.
13156 members, 54 jobs, 255 articles, 114 questions, 438 debates, 179 idea contests.
Devendra's contributions
Ogilvy and Mather created zoozoo for vodafone and subsequent all communication is brought forward ina very creative manner. Hats off to O&M for this marvellous job.
Media too as a commercial business needs TRP and favouritism. Walking on the thin line to maintain the TRP and not yet offend the govt / beauracrats they always try to hide / eliminate the bitter news. Moreover trivial issues most of the time go...
traditional pchysi of Indian Masses was of hoarding money and not investing. Probably this move would make the people once again resort to the retro mentality. Govt should infact make moves which make circulate revenue instead of blocking it.
In India; I phone failed badly during its launch and lost its gleem because it targeted premium segment who is by large not price consious. MOreover along with its lauch; blackberry too launched storm and javellin which were far higher in features and...
Its all about valuating an aquisition. More than tangible assets, you need to rightly valuate its intangible assets which may involve a lot of Market Research with the right T.G. of the business drivers.
 
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