Posted in Community :
Media Entrepreneurship
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Activity:
42 views;
last activity : 07 06 2010 20:18:09 +0000
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Consumer Insights
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Advertising: What Role it plays in Our Economy
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Jobs
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Capitalist Society
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Brands
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Advertising helps create consumer insights. For instance, groups of consumer can get insight about mileage of cars, resolution of cameras, slimness of TVs, energy savings of fridges through advertising. |
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Advertising is a tool of Marketing. Industries like FMCGs, Retail, Service industry, Pharmaceuticals (OTC) products, etc.. are based on sales and Mktg, therefore, through advertising the product benefits are shared with its consumers. Thus advertising generates revenue by creating need, want and demand, which boosts the economy of a country by promoting consumerism. It’s a different stream of thought, whether it promotes capitalism or not. Because the basic needs of man in general has to be sufficed and to address that need, there are choices given to him through advertising. |
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You know it makes more jobs for more people. Yes, it is a fact that by creating a growing demand for new products, advertising makes jobs.
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I think today advertising is an important part of our economy. Advertisers are hired by companies, to come up with ads that will sell their product. Advertisers and marketers say that the world of advertising is very important, because it helps run the capitalist society that we have in this country. They say that by advertising, it keeps the economy running.
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It helps you to know the essential differences between several brands, example motorcars,
Even if this is only in a very general way. Given unlimited funds, the
chances are you would prefer to buy a Mercedes rather than a
Volkswagen; or a BMW rather than a Ford. Since you are not a
professional automobile design engineer, your understanding of cars has
been brought about almost solely by advertising. Even motorcar
mechanics are influenced by automobile advertising.
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