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Topic : Media Sales
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Activity:  5 views;  last activity : 07 06 2010 20:18:09 +0000

 
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1 Advertisments in Books

Advertisments in Books

idea posted by Ajay Bansal Sales/BD Manager, Bennett, Coleman & Co. (The Times Of India Group)
Recently books are flooded with advertisement. A book named VAASTU SHASTRA was taken by one builder/real state guy. A recipe book on rice was taken a big rice brand. Wellness series books will be done by Hospital or pharma company. Tomorrow a Harry Potter will carry a book mark of some company. Since books have made a come back will this become a new trend in advertisement.
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