Marketing & Branding
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Activity:
50 views;
last activity : 12 13 2011 12:19:34 +0000
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Market value
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Popularity and marketability
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POPULARITY DEMANDS CUP OF MOOLAH.....
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Brand and know about product
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Role Models, Media Visibility and Success
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Find no barriers & reach people across Globe.
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connecting brand attributes with celebrity
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connecting brand attributes with celebrity
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The stars can surpass a flop movie but the market value of a player keeps on chaning along with the each and every game. Thus stars are a safe bet. Above all I have never understood the concept of brand ambassador as a whole but I feel a right and relevant person can attract crowd towards the products. |
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Yes Ms.Meena it is by sheer market value.
Meena your statement is for the time being but all the players or all most all of them have annual advertising contracts as well. Yes their valuation in total for the coming year will go up and they get some additional customer
Yes, they want to cash the popularity of the celebrity.
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ITS ALL ABOUT POPULARITY. A STAR WHO HAS GREAT POPULARITY IS CHOSEN AS BRAND AMBASSADOR. WORKING AS AMBASSADOR RESTORES LOST STARDOM. |
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Do not you see that, by offering a car by Hundai , the company comes to limelight, not only in India ACROSS the World among all sections of people beyond barriers of communication such as Languages, Culture, Community, Continents, Race etc. Thus , the Brands reach attains a new horizon in Business. Whereas, the Cini-celebs has bit restriction. It may go across but, the sections are very much limited as we see in CRICKET Mania that has no limitation of reach. So Brand Ambassador does a good job for the Brand. |
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All the famous brands in the market will have their own celebrity to promote, it will create impact on the society about the brand attributes.consumer behavior always changes over a period of time, people always try some different products. the thinking pattern of a consumer associate with brand ambassador, Eg:- if a particular celebrity using the brand means it will be good, celebrity always quality conscious etc....
SMM executive http://www.nichesuite.com/ |
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All the famous brands in the market will have their own celebrity to promote, it will create impact on the society about the brand attributes.consumer behaviour always changes over a period of time, people always try some different products. the thinking pattern of a consumer associate with brand ambassador, Eg:- if a particular celebrity using the brand means it will be good, celebrity always quality conscious etc....
http://www.nichesuite.com/
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We see sales for branded items going on and on all round the year. The Christmas sale followed by the new year sale followed by Sankranti offers followed by Valentine's day sales and it goes on and on. In addition to this the there are so many... |
The latest figure say that 2011 has seen a downward trend in marketing via twitter and facebook. Social media is considerd as one of the best tools for marketing and its use has increased extensively in past couple of years. But now some... |
Nice observation and great insight sir. |

