Duplicacy on rise --- How to tackle it??

As end users we need to be aware of such products & should avoid falling blindly into the trap of fraudsters. If we are aware of this then such products will not get promotion & hence this might stop.

But since people are happy to ignorant about it such products are daily being sold to you & me....So, BEWARE!!

Regarding sunitha idea , i need know how to aware ? the company should maintain some tricks to find which of good products ,or something else without knowing of idenfication or tricks how it posssible to go for the goodones

Ours being a potentially huge market for any novel product/technology and things like that are bound to be duplicated much faster with an aim to capture the market share.

While there are laws like trade mark registration/ patent registration etc in place to protect the industries/technologists, the laws however are cumbersome and in many cases not much action has been taken by the concerned authorities.

The only I believe people can be protected is to implement laws on the basis of 'uniqueness' of name/model/ technology etc so that any attempt to dupe consumers/end users with look alike names can be prevented.

More pertinent to note is that most duplicated originate from countries like China/HongKong/Taiwan/Malaysia and some other asian countries manufactured more or less very similar to the originals- Unless, the companies come out with special types of holograming and such other updated technologies, it will more or less be near impossible to arrest 'duplication'.

Brand owners through their network of distribution and consumer contact and Government through necessary laws and regulation. Leaving it entirely on customer or consumer is unfair considering overburdened judicial system.

It is not as difficult as, is made out to check and eradicate. 

The secondary market as we call it in  local parlance thrives on counterfeits,because more than half the population does not have adequate of purchase. The Indian thriving economy is doing good to big operators or players unless balancing in economy  is done,duplicacy will thrive.

It isa general practice in almost all spheres of sales and marketing - even cotton buds, which were originally imported from china today are duplicated locally with similar types of packings/writings etc.
The reason for such cheap duplicates flooding the market are the middlemen/agents and such others who have 'contacts' to develop cheap goods and mix with the better quality products to earn more profits-these very people also induce the retail market to push cheap duplicates for better returns in their business.

If there are laws to monitor and adequately punish such middlemen/agencies,I think duplicacy could be controlled to a larger extent.

customer education-Ex:-Maruti Genuine Parts AD and ADs persuading customers to insist on bill of purchase.also include training to channel partners as well.

if possible introduce products with various price brackets (Max. to Min)enabling maximum customers from all sections of society to associate themselves with a reputed brand.

innovative products and services-Ex-castrol introducing new products very often

expand distribution network-simple and effective technique,reach out to maximum possible customers and markets.

innovative and creative packaging which is changed periodically-Ex-,Bisleri with new bottle seal etc.

Take legal actions against counterfieter and publisize it widely- this will surely discourage many more indulging in such malpractices.