| Topic : Predicting Consumer Trends for 2010 |
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Marketing & Branding |
BattleGround for Sales Professionals |
Retail & Supply Chain Professionals |
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Activity:
33 views;
last activity : 07 06 2010 20:18:09 +0000
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Timing in trends
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Value definition
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Increased awareness
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The Web and other technologies have made customers more impatient than ever. The trends force marketers to rethink the way they engage and interact with their customers. More than ever before, today's marketers need to make sure that their marketing offer is fully backed by an organization that is ready to deliver on the promise. |
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In my view, customers who demand the total experience have redefined the value proposition. They leave little or no room for error and they want to be satisfied at every touch point. They expect Value for what they pay. |
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Accessibility and exposure to different forms of media has increased the levels of awareness. The customer now-a-days is in sync with the technolgical developments and/or the options available. (S)he would also like to be a part of the innovator segment and try to be amongst the first ones to experience the product. Even if (s)he has not been able to experience the product, chances are high that the awareness quotient for the product is relatively high
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- Create a confidential Career Profile and Resume/C.V. online
- Get advice for planning their career and for marketing of experience and skills
- Maximize awareness of and access to the best career opportunities
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