Build your professional network on facebook via our app Go to app
 
 
 
Started by : Purvi Ghosh, Marketing analyst, Percept Advertising   06 11 2010 05:01:41 +0000
Industry : Advertising/PR/MR/EventsFunctional Area : Branding(Sales & Marketing)
Activity:  68 views;  last activity : 07 06 2010 20:18:09 +0000

Don't you think that India has actually in a sense got less PR than it deserves in a positive way. People have focused enormously on China and the Chinese economic success for very correct reasons.

http://www.st-andrews.ac.uk/cc/w/images/thumb/Pr2.jpg/350px-Pr2.jpg

But, Indian companies and entrepreneurs are not just capitalising on the scale of the market that India itself represents, but becoming very important owners internationally. So, how to improve India's PR globally in a positive way? Share your views on this..

 
 Refer 979
Share
 
 
  Rate : 
 
 
 
 
  4 2 2 1 0
 
 
 
 
 
 
 
 
 
 
 
 
 
1 2 3 4 5
1 Infrastructure.
2 India a hub of Globally competitive Organizations
3 Entrepreneurship drive
4 Sense of responsibility with people who represent
5 EXCLUSIVE MINISTRY
6 india is a hub of globally competitive organizations
7 Government and Opposition should join hand for development

Infrastructure.

idea posted by Shiuli Mukherji Head Strategy Plan- , Region SEA

Purvi, you compare India with China, apart from “volume” India does not attract any Entrepreneurial vision, unless the infrastructure in India improves.  

4
0
  
by Om Deshpande, Business Consultant, JobsXS  | 06 12 2010 08:12:29 +0000

I fully support this view. Infrastructure is the answer. By infrastructure I mean, infrastructure that supports the entire business eco-system, which would cover financial, educational, economic, social and physical infrastructure.

Lets face the truth; currently the only reason that attracts corporates to India is the low cost labour. How much ever we argue that low cost labour is not the only value that we can offer, that is the only PR tool that we have currently. As soon as we lose that advantage; think of it; we have nothing else to offer that acts as a substantial PR tool. And low cost is not that great a PR tool that one can boast about. China, on the other hand has seen tremendous growth and has invested huge amounts into all round infrastructure development, so, China overshadows India in terms of PR. PR needs tools and China clearly has more.

Things are changing, we just need to give India some time, because change on such a massive level needs time. India is a young country.

Regards,

Om Deshpande

2
  
by Shiuli Mukherji, Head Strategy Plan- , Region SEA  | 06 11 2010 08:30:32 +0000

Purvi, sometimes I go back to the stone age mentality, I am sorry. But ambition, drive, yearn to earn money is basically a capitalistic mentality. Nothing wrong in it as long as it is supported by a holistic development of mind, thought and action. Every 6th Indian may be streaking out to earn capital, but are all ambitions getting fulfilled in the proper channel or they are compromising certain principles and values in the run to becoming Entrepreneurs, as the system is not very friendly!

1
  
by Purvi Ghosh, Marketing analyst, Percept Advertising  | 06 11 2010 06:26:26 +0000

You are right Shiuli until infrastructure improves its difficult to position India globally and to get a great PR for it, but don't you think India lately has got that Entrepreneurship streak in many where many want to start on their own and create more wealth for that matter. And in this regard Disha has rightly pointed out....

Add your argument:

India a hub of Globally competitive Organizations

idea posted by Purvi Ghosh Marketing analyst, Percept Advertising

Instead of India being a place where other people invest which it still is, India is also becoming a place which is now creating groups that are globally competitive. Something like Tata, Future group, Airtel, which are all having businesses outside, and Tata infact is making Land rovers, Jaguars, Airtel just became the 5th largest telecom provider in the world, and there are many examples like this which I can give, which can be easily projected for India's PR in a positive way.

2
1
  

Well Ms.Purvi Ghose, in my opinion India has not been properly exposed to the world community despite India deserves for it. If and buts are there.

1
  

yes we have not been given our due share.The private sector ,except for a few ,have not projected Indian organization as world class.The recent aquisitions and mergers have created interest  in India.This has to be moved forward and proactive marketing strategies will win the race for us

Add your argument:

Entrepreneurship drive

idea posted by Disha Roy Lecturer, St Xaviers College

India is high on Entrepreneurship lately, and in a recent report it is said that 1 in every 6 Indian's are entrepreneurs, and want to be self employed, and are creating more number of jobs, and with the young population at hand it is heading in the right direction and we can project this Entrepreneurship drive interms of PR for India..

2
0
  

i agree with u Disha this can be one of the steps which can improve India's Pr globally

Add your argument:

Sense of responsibility with people who represent

idea posted by Ravindra Sharma Managing Consultant, CHEF-India

There are many people who represent India and act as face of India in varied forums and walks of life to outsiders. It is these people who represent India and the higher the forum in terms of size and responsibility higher the impact.

So how do our leaders in various walks carry themselves it matters. So does news like, who has the highest money stashed in unknown destinations or where does the country stand in terms of caring for its own citizens.

And this is where we continue to fail.  

1
No supporting Arguments for this idea
Add your argument:

EXCLUSIVE MINISTRY

idea posted by s.baalu Consultant, XYZ LTD

AN EXCLUSIVE MINISTRY HEADED BY A CAPABLE PERSON,WITH ENOUGH POWERS DELEGATED TO HIM TO FUNCTION INDEPENDENTLY WITHOUT ANY INTERFERENCES, SUPPORTED BY AN ABLY DEDICATED TEAM WORKING WITH THE SINGLE MINDED OBJECTIVE OF ACHIEVING THE MISSION,WILL USHER INDIA TO THE WAY OF PROSPERITY.

0
No supporting Arguments for this idea
Add your argument:

india is a hub of globally competitive organizations

idea posted by PRATEEK B.Tech/B.E. student, skyline instute of engineering & technology
once the infrastructure management is improved India would no longer be a devloping nation.it would surely become devloped..and then we all Indians would be on top of the world....
0
No supporting Arguments for this idea
Add your argument:

Government and Opposition should join hand for development

idea posted by George Varghese Proprietor, Jecyees

We are losing many opportunities due to our present political situations. Both Government and opposition should join hand together to promote the country and improve infrastructure. They should forget the political gaining when considering the growth of the country.  

0
No supporting Arguments for this idea
Add your argument:

Add your Idea
Idea* : 
Add your argument:
edit in rich text ...
Could not find any idea interesting in: "How can we improve India's PR globally that it deserves?" ? Click here to add a new idea...

Found the idea contest "How can we improve India's PR globally that it deserves?"  interesting ?  Click here to refer to your connections and communities
 
Viewers also viewed
These days, a number of companies, including Jantzen and L.L. Bean, are bringing back styles...
 
809 referals 24 arguments, 822 views
In the wake of the fuel prices going up, waning consumer confidence and sluggish Global economy...
 
1 referals 7 arguments, 437 views
Developed Nation vs Developing Nation
 
616 referals 21 arguments, 1071 views
more...  
Recent Knowledge (4)
When we are watching news channels or any other channel or reading news papers you bump upon...
 
2022 referals 12 votes, 283 views
 
202 referals 3 votes, 135 views
more...  
More From Author
Many brands become stagnant and then they die. What to do if you want to give it a new start ? Relaunching a brand can be difficult so what should be the first few steps in doing so ? Same can be applicable to other brands too which are not dead...
You can try team building exercises, some workshops and leadership programs which will help your team to perform better.
Indians are yet to explore a lot in internet world. While we get everything we want from stores near our homes but shopping from home is a different experience. I have seen that finding a product online in india is a bit difficult and it take...
more...