Retail & Supply Chain Professionals
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Activity:
66 views;
last activity : 07 06 2010 20:18:09 +0000
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Advertisement reach to large extend of population
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Consumers become repeat customers
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Helps in targetting youth - Major portion of population
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How Email Marketing will help to Increase Retail In-Store Traffic
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I believe that Email Marketing is the best way to reach large population. That is advertisement can reach to large extend of population there by attracting them to the store. And more over they can satisfy their customers desire for useful information about the products and ultimately deepen relationships that drive in-store traffic. |
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i too belive that email marketing is best and it is easy for us to reach a large population,it is very easy to send email to number of peoples at a single tym
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I think consumers are more likely to become repeat customers when they are exposed to regular touches using marketing devices such as email communications. So by the time a repeat customer has made many purchases he or she would refer many people to the business. |
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by the help of email marketing custome becomes repeat customer,as they are in touch trough emails which is very good for communciation ans easiest and fastest way to communicate
Yes, very much agreed that a repeat client entry with constant purchase infers to a great Spread by mouth of word.
Other that e-mail communications, sms has a deeper effect on the client. Also, avoid making phone call communications. As this annoys clients many a times.
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India's majority of the population is youth and fortunately 99% work online. E-mail marketing helps in targeting them since youth like fashion and this passion of their's will help retailers to grow their business... |
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Very much agreed, but if we study the pattern of online usage we would know the facts & figures.
Okay let lets do a little in-depth Reasoning, When, Where & Why do Youths are Online:-
- College :- Research/Study/Fun
- Office :- Work/Communications
- Airports :- Work/Time Pass/Fun
- Home :- Work/Research/Study/Time Pass/Fun
- Cafe/Lounges :- Fun/Time Pass/Work
In the following cases, in more than 70% cases the youth is online for work. Also during work we ignore the e-mail communications unless the are lucrative enough.
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i guess email marketing is only a cost saving stragergy which a marketing manager uses to impress his boss, since we all know that women spend the most & they are higly impulsive buyers & discount oriented |
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- Create a confidential Career Profile and Resume/C.V. online
- Get advice for planning their career and for marketing of experience and skills
- Maximize awareness of and access to the best career opportunities
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