How to increase insurance sales ?

I think to increase the insurance sales quickly, we have to think a bit differently. Daily, with more and more consumers turning to the Web to shop for insurance, more and more insurance professionals need ways to target these customers.

Insurance leads should be sent to insurance agent's email in real-time and include detailed information on each prospect. This will help him to complete the sale quickly by contacting insurance consumers with an immediate quote before competitors do. Every insurance agent knows that is all a numbers game. The more prospects he talks to, the more sales he will have.

Dear All 3 simple steps of increaseing the sales

You can get better results than you are now. All it takes is three simple steps leading to better actions. You have a sales plan now, right? But if you aren’t getting the results you want there is something wrong with your plan that is keeping you from getting what you want.

If you don’t have a sales plan for insurance sales success, now is the time to develop one. A sales plan is more that the mission you have for yourself over the next year. A sales plan should include the specific actions you will take and a way to track those actions to measure when you’re on target, or off target so you can take immediate actions to correct your course before it’s too late.

You may set a sales target to sell enough products to result in Rs. 5,000 commission each week. When you find yourself falling short on that target especially if it begins to happen over a period of several weeks it’s time to stop and identify what’s keeping you from doing what you plan to do. Ignoring missed targets doesn’t make them go away. If fact, trying to ignore the root cause of a problem can lead to more bad results in other areas of your business that will keep you from insurance sales success.

You know what you want and you know you aren’t getting it. Before you start brain storming alternative solutions to what you’re doing now dig down to the real reason you aren’t getting the insurance sales success you want from the actions you’re taking. As an example, you may need more appointments to hit your sales targets. The way you get appointments now is you make cold calls. So, you’re thinking if you want more appointments to get more sales you just have to make more calls.

Wrong. Doing more of something that isn’t working only gets you more failures. Are you calling the right people for the right reason with an attention grabbing “I can’t wait to hear more” message? Do you have an agenda for the call with a predefined set of potential outcomes? Should cold calling even be the way you fill your appointment calendar?

Working on your plan by yourself isn’t necessarily a good idea. It’s too easy to get trapped in your current thinking pattern and not even realize what you’re overlooking. You may not even know how to put together a good plan. Working with other agents can lead to tunnel vision about how to achieve insurance sales success. 

Agent should maintain client list, it should be updated timely. Renewal business must be 100%, it will add atleast 20% new business automatically.

Never escape yourself at the time of claim.

Update yourself with the latest facts,figures and product knowledge.

Implement innovative thoughts/ideas.

Don't forget to greet your clients on birthday/anniversary, atleast send e-greetings. This is value added service - it will strengthen your relations with the clients.

Lot more to add...but...my time is over..see u agin with more thoughts..

PARIMAL MADLANI

INSURANCE CONSULTANT

RAJKOT INDIA

India was run like a Socialistic country for long and now we are trying to freemarketise. For a free market economy to work the decision makers has a lot of responsibility like they should not interfere with the market. Now they do interfere and the baggage they carry from old socialist days is like building a name for oneself by hook or by crook.

Keyns wrote in his 'General theory' that "it is worldly wisdom to get dishonored conventionaly than get honored unconventionly". Our leaders and other decision makers are trained in the contrarian school of getting honored unconventionaly. So the trouble starts every where including Insurance, Mutual funds, Markets etc; where citizen put their lifes savings with dreams and aspirations of a better tommorrow. Our leaders are seldom worried abuut the havoc it creates of disheartening them some of the little opportunities the citizen have in improving their situation in life. They interfere in the markets and provide no efficient management falling prey to physchotic pressure and mismanagement results.

So if citizen need to take more insurance then the government must stimulate the commercial environment so that people are well endowed to afford insurance. Also they should make it less riskier for insurance companies to price procucts lower so that more can buy. This is done by creating efficient environment in the backdrop of an efficient economy. Unless this is done I don't think anything else we do will be frutiful or efficient in the true sense of mutula transactions. 

In order to increase sales in insurance we need to first of all increase our recruitment of agents.  I never supported the idea of Alternate channels of selling like bancassurance, mallasurance, call centers, etc., since they provide very poor or nil after sales services.  They are not at all having any kind of infrastructure in place for providing of after sales services to their policy holders.

Regular Training programs of the existing field force should be held at different levels.  The frequency of training will keep the field force on their toes always.  They should be given all the data regarding the competition and competitor's products.  This will also help in retention of agents which will in turn increase the sales.

Motivation is the most important ingredient which should never be left out, specially in today's times of recession.  A simple pat on the back of a newcomer who brings in just one policy, after taking up his agency, will go a long way.  This builds the confidence of the agents in the organization.  An organization which motivates its people regularly will have a team of loyal supporters who will be prepared to do anything for the organization. 

Rewarding the sales force for their small and big achievements also go a long way in building a strong team for the organization.  Recognition is what people vie for. Who would not like to be recognized?  Different types of awards and rewards should be made available for the achievers at different levels.

Without Professionalism ,sales and conservation cannot be increased

My way of selling is to make the client aware, what is the value of their life rather than the returns  from their insurance investments.

be always clear and honest to client,keep in mind that u will not keep him in dark and never tell him lie ,whether you gain money as commission or not.In the beginning u will get lesser business but in the long run your old client will become your brand ambassador.