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Posted in Community :

Retail & Supply Chain Professionals

 
Started by : Renu Iyer, Trading Manager, BPL   11 03 2009 08:25:09 +0000
Industry : Retail Chain/LogisticsFunctional Area : Strategy Execution(Strategy & Execution)
Activity:  78 views;  last activity : 12 05 2010 17:49:41 +0000

More and more retail store are coming to the market with different products and they are competing each other for getting more customers. There is a huge group of customers in front of these stores where most of them are confused where to go. How to make retail store more attractive?

Pls share your views,,,,,,,,,,,,,,

 
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1 2 3 4 5
1 Lighting can make a big difference
2 Premium quality, painted shelves attracts customers
3 Product Display
4 Dimensions of an ideal Retail Store
5 customer demanded products with high quality, display the products
6 Only Good Quality and Price Gives Good Bussiness For Long Time

Lighting can make a big difference

idea posted by Renu Iyer Trading Manager, BPL

I think Lighting can make a big difference in the look and feel of a retail store. It can also make a difference in customer's buying mood and impression of the goods sold there.Track lighting is really the most versatile and effective where can be hung on a track from the ceiling
and would be attractive.

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Premium quality, painted shelves attracts customers

idea posted by Sudhansu Jena Logistics Manager, Target

I believe Premium quality, painted shelves for stores of all sizes help make merchandise look more attractive. It doesn't matter how many shelves are there in the store, but the quality of the displays themselves and the way they are arranged would attract customers. Double-sided shelves are used by stores to create aisles for shopping. They are easy to move in any direction because they are made with a single-piece construction.

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Product Display

idea posted by Sunil S Business Development Executive, Strategic outsourcing

Retail stores will be more effective when there is a proper display of products, lighting, good service, music if possible. Always retailers should ensure that they display at least 6 pieces of each product so that it looks full always and customers feel good when they see that. Display products according to sizes that is from smallest to the large size starting from left to right.

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Dimensions of an ideal Retail Store

idea posted by sunkara rajesh kumar Marketing & Communications, ABC Sports

Merchandise: Wide variety of quality products,selection,style,and price that need to encourage emotional buying

Service: Sales Personnel need to help the customers in shopping.

Physical features: Store formate should be convenient to the customers,the distance between rack to rack should be maintain so that customer feel comfortable in his/her shopping and cleanliness.

Atmosphere: Congenial and fun.68% of the parents purchase was influenced by the children, display the kids attracted products more visibly.

Post transaction: Satisfaction.

Now-a-days PARKING plays a prominent role selecting a particular outlet.

 

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customer demanded products with high quality, display the products

idea posted by jenny anto MBA/PGDM student, DCSMAT BUSINESS SCHOOL

to make retail stores more attractive, it must include all the items that are demanded by the customers and make sure of the arrangements of the products which reaches the customers eye sight very easily. they want to introduce more quality products  and it must be displayed in such a way that it reaches the customers demand and passion. display the products by using images or using special layouts which attracts the customers to be enter into the retail store.

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Only Good Quality and Price Gives Good Bussiness For Long Time

idea posted by B.Com Pantaloon Retail India Pvt Ltd

Most of seen that store like D mart gives maximum discount to customer and they are working on minimum margin.very transparent that, if the offer is Buy one get one so you can purchase one by paying half price.they have good policy like if you don't need product you can return it and they will refund you money.while other store force you that you have to purchase both product in buy one get one offer and if you want to return the product they will give you credit note ......Today's Best Store in Retail Hyper market or Super Market No One like D mart....I love D mart

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