| Topic : Brand Your Customers - They Are The Key To Success!! |
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Activity:
114 views;
last activity : 10 23 2011 08:20:27 +0000
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Prompt after sale services
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Run a transparent business
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customer delight
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Personnel touch must
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Let your customers know that you did what they wanted...
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understand the business by seeing what kind of customers involved & do beyond their expectation
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Be a good listener
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Revert each and every query of Customer & Understand the demand of Customer
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Positive attitude and Patiently behave with any customers
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consumer behaviour and product knowledge
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Love your job
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CRM IS MUST
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Listen to the customer
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good after sales service and promptness
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satisfy their expectations on a reasonable level
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Understanding need of customer
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trust & customer service
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need based selling
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understand the customers perspective
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Customer Experience
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PADMANABAN
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give after sales service to the customer
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I am totally agree with Resmi Maxim and this is very important to face each and every unpleasant situation in the business.
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I totally agree with Rashmi. As per sushanttomar business is making fool others it is not acceptable business should be alwayas
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Predict behavior and proact
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K.Y.C
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after sales service
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Prompt after sale services is the best way to satisfy and hold a customer with you regardless what type of business you are having.
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Bharat lal Agarwal, Logistics & Marketing Executive, Gulf Resources & General Development LLC
| 02 24 2011 07:02:03 +0000
Nice Joginder ji, really great! Dear Sandeep Bhatia Ji, Its reay true but you know how much consumer you have in Indian Market sometime it take time to execute in some reason! As in Udisa, Aasam and Zharkhand are the regions where we can't expect the services we are getting anywhere else! it takes time to execute!
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Sandeep Bhati, Executive-Sales, ADM Agro Industries India Pvt. Ltd.
| 02 22 2011 07:05:27 +0000
Best way to satisfy the customer. Still most of the customer were not satisfies by the services, as those services are not delivered properly.
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JOGINDER SINGH CHANDNANI, CSS (Customer Service Specialist), Infiniti Retail
| 12 19 2010 05:52:24 +0000
Advertisings, Brand Promotions, Ambassadors, discounts & many more secondary things which just motivate to purchase a product are the old fashioned aspects to make customers. Retaining customers is the main objectives of the marketers.
Two Way Communications Techniques have long lasting effect on consumer minds. Product & After sales are must for any Brand. And in service sector, Customer Delights can create wonders.
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Businesses should be as open and transparent as possible in their dealings with customers and employees alike. Openness in business and transparency builds the trust of customers, and most experts agree that customer trust has a significant impact on the customer experience. The more open-minded, inclusive and transparent a company can be the better. |
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sushanttomar , Relationship manager at india bulss
| 12 10 2010 17:55:20 +0000
I AM not totally agree with you purvi business should be open and transparent but you cannot tell everything to the customer because business is all about making fool of others it's the real truth but no one understand it this is the reality
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senthilmurugan , BD Manager, padmini petroplast
| 11 21 2010 01:29:11 +0000
transparent & mutual sharing of informations on time
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Resmi Maxim, GENERAL MANAGER - OPERATIONS, SI PROPERTY (KERALA) PVT.LTD.,
| 11 20 2010 10:10:06 +0000
Transparency develops trust and confidence. Tendency to shy away from an unpleasant situation is what holds business back from being open if they err or default. It is however difficult to have this inculcated in an Organization considering the multiple interfaces with diverse values and traits dealing with customers. An individual cannot learn to be transparent in his later part of life. This is a trait developed during the earlier phases of his life!
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just go one step more than is expected and see the difference. Just give a little bit MORE it could be in the form of a follow up after sales, information regarding some salient features of the product, a delivery an address to some related service provider anything ...just a bit MORE than what your duty calls for
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Partha Biswal, Senior Specialist, Online Marketing, Content and Social Media
| 11 16 2010 02:23:04 +0000
I will take your idea, Rashmi and put the 'MORE' and the 'one step' before the customer expects it. In fact, if you look closely at 'care' processes in large organizations, you'll find that almost all of them have a strong organization-wide belief in 'customer delight' and have cultivated the Give-More-To-Your-Job attitude in most of their 'interacting' employees. Results however are not commensurate with the effort that goes into building Voice Of The Customer (VOC) or loyalty programs. The idea is to do everything these businesses are doing BEFORE the customer voices the need for it.
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Human being is a social animal and always tries to fit herself/himself at a place where she/he can receive more personalize attention. So even if the product is not upto the mark or if the cost is too high. If at any end we are able to create that personnel touch the customer will always be with us.
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Prassan Kumar Sharma, AVP, Nirmal Bang Securities
| 12 06 2010 21:04:04 +0000
If in case the person dealing with the customer strikes some kind of rapport and strong bonding / relationship than customers will have a reasonable expectations and than prompt after sales service and transparent dealing would do the rest.
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No match to APPLE.The company is best in enriching the customer experience.it has set exceptionally brilliant benchmarks in the industry in terms of customer satisfaction.We just need to imbibe the discipline and simple approaches this company uses to reach to the hearts of its customers.A very simple example is the launch of ipad2 that APPLE came up with.It incorporated all design changes that its customers wanted which they gathered through customer feedback after launch of iPad 1.exactly one year later they brought live the changes in iPad 2 and voiced clearly to its customers that we have done what you wanted. So here starts the brand loyalty and customer satisfaction.I think we all get the idea, what needs to done.
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understand the business by seeing what kind of customers involved & do beyond their expectation
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for example
1.)financial institutions
here we can see the level of transperency which is theme to earn the customer confidence.If u see Indians they are concern with the security and good interest returns for the money they have deposited.
2.)for retailing sector
Provide quality product service to the customer for what they have come for. this can be better done by "MYSTERY SHOPPING" which is a successful research method which is still not conducted effectively in india which is still unexplored market sector of about 94%.
like this we have to "understand the customer's expectation through consumer behavior".
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Try to be a good listener you will come to know customer needs and requirement. it will make you better customer experience and in bringing improvements in products and services
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Just revert each and every query of customer whether it is positive or negative. Never save yourself from negative queries. Just explain yourself and try to satisfy customer. Another thing understand the demand of customer. Try to findout what exactly customer expect from us then judge whether it is right or wrong then go ahead.
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santosh sahu, Branch Manager/Regional Manager, birlasunlife insurance
| 12 23 2010 07:36:21 +0000
yes i am very much in agreement with it
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If you will behave patiently, positive attitude with smile, Give satisfied answer to customers, customer will happy...
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first of all to know the consumer behaviour. and keep in mind the clear product knowledge.
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It is well said by Mr.Parag Kumar & Mr.Prassan Kumar Sharma, As a professional we must strongly accept that our job is to provide a good service to our customers,we must create a scenario where customer come forward to speak to you for the reason. Cordial relationship thought has to be strongly build in our mind which makes wonder automatically.We must love our job first to do wonders and grow.If you do not like your job or hestitate or lazy than it is very tough to create a longterm customer. I like to add this proverb " Arguments may win the situation but lose the heart", so we must deal a customer in such a way that he can think about our services any point of time, it is not selling / serving a product / services onetime and over.
Thanks for this titled post which makes me to add the post.
Seniors if i misunderstood the case, kindly excuse and and suggest.
Cheers
Farthaze.S
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In my view the relation with the customer is must because if we have a good and long-lasting relation with the customer through this we can grab the customer interest for the very long time
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We need to ensure the contact agent listens to the customer and is courteous while speaking and over and above should talk to the customer and not treat him like a machine with just question and answers
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Parag Kumar, Management Consultant
| 11 21 2010 06:48:10 +0000
Absolutely correct. One needs to find out what makes the customer satisfied customer needs and requirement may vary. Listening to the customer will help provide better customer experience and also in bringing improvements in product and services.
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customer satisfaction is very important aspect in today's competitive market. If company provides good after sales service then it will definitely help in building the brand image and ultimately sales.
Prompt response is also plays an important role in improving customer satisfaction.
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there is a saying - one can blindly give an 'elephant', but not 'hope'. -- by the way i am not into marketing, so ignore if not relevant.
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delivering best of the services to customer and also building a good trust.
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customer service is necessary, if we give customer service properly they pay attention on us and trust our product and the company.
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pitch a need based product to customer will give good turnaround
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Try to understand what customer wants? and how much the product is relevant to his/her requirements. Alteration in the packaging of the product at regular intervals and giving a value addition to the customer in terms of timely home delivery, after sales service, giving coupons or announcing the best customer of the year award, etc. This not only promotes product but also customer loyalty will be maintained.
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Providing goods according to Customer requirement and quality service and using latest technologies like CRM
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FEEL YOU IN PLACE OF CUSTOMER.THEN AUTOMATICALY YOUR CUSTOMER WILL BE GETING BETTER EXPERIENCE>
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giving after sales service is best way to know extra need of customer
and follow them.
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I am totally agree with Resmi Maxim and this is very important to face each and every unpleasant situation in the business.
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I am totally agree with Resmi Maxim and this is very important to face each and every unpleasant situation in the business.
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No supporting Arguments for this idea
I totally agree with Rashmi. As per sushanttomar business is making fool others it is not acceptable business should be alwayas
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I totally agree with Rashmi. As per sushanttomar business is making fool others it is not acceptable business should be alwayas a win win situation for both party than only business will last longer. because u can make fool any body once not every time.
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"How may I help you today?" This question following a 15-minute hold on the phone and punching several keys on the dial-pad to authenticate oneself as a customer in the hope of getting a quick resolution, doesn't really do much for 'experience'. Come to think about it, the only thing a customer wants is a quick resolution and a courteous agent to speak to. Most times, we don't even need an agent to speak to. We look for information that can help us with our issue and if that information is found without asking anyone for help, great! Wouldn't it be nice if businesses used the data they have on us together with our behavior online or on the phone and our history with the company to be able to predict what we want and offer that information much before we have voiced the need? How about "Are you looking for help with the microwave that you bought last month?" or "Is your visit today about the extra Rs. 100 that you have been charged on your bill this month?" on a proactive chat window when you are online or on the IVR ? Hit "Yes" or a number on the dial-pad and you are instantly connected to someone who doesn't waste time asking for information that you have already given (by way of authentication) but gets down to the issue at hand and gets you off the web or the phone within a minute. That'd be nice, wouldn't it? Prediction is the key. Even Google's doing it now and it only seems logical that customer service evolve and combine social media and predictive technologies with traditional methods to deliver a seamless and happy experience for customers all the time. My company's are already doing it in the US and the UK and going by reports, customers couldn't be happier. Here's hoping that businesses in India emulate their playmates abroad soon. |
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customer experience lots of product and services in there day to day life some of them are utmost importance some may be not so.but if any product/service has utmost importance for the customer then marketer need to understand customer properly what they want actually otherwise they will never be able to provide a better customer experience and nothing matter else to a customer just give them what they want cust. delight are latent stage initially every marketer should focus on kyc-----know your customer
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to earn n retain customers,companies need to stress on after sales service.thrgh it thy not only retain the customers but can also make them buy their latest products or modified models aswell.its like building relationship,trust n repo n these r the three most imprtnt factors which help company in building themselves in a brand
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