| Topic : Is your Sales Prospect well qualified? |
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IT Sales and Business Development
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Activity:
92 views;
last activity : 07 06 2010 20:18:09 +0000
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You Have Already Sold Your Services / Product
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Heavy promotions
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Establish Trust
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BE IN REGULAR TOUCH WITH THE CUSTOMER
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Identify the needs
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Information
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Make sure you develop good relationship and personal rapo, keep small things in mind their likes dislikes and meet them accordingly, never discuss only business get involved in other discussions, but make a point that you mention about your product services and benifits go ahead in saying that you'll give extra discount or free accessories, you know well nothing is given for free. see to it that you meet him regularly day time or evenings as per his convenience, hope you are getting me, it's a part of sales / marketing gimmick, people may deny but it's a trend. In short entertain him and see how he entertains you. NOT POTENTIAL, YOU HAVE ALREADY SOLD YOUR PRODUCT / SERVICES. NOW LOOK FOR REFERRALS..... |
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I agree with Meher. It is very important to be in touch with our customers and pay attention to them in regular intervals. this would enhance our reputation and we would be their first point of contact whenever they need anything. Also, they can provide us with potential referrals.
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If you make some small investments on promotional campaigns, this will fetch you great returns. Advertise about your products using electronic, print or online mediums.
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I DO AGREE WITH YOU BUT ONLY PROMOTIONS WONT HELP THE GROUND LEVLE STAFF MUST BE PREPARED TO IMPLEMENT & PROVIDE SERVICE TO CUSTOMER ABOUT THE PROMOS.
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Especially in cases where the product is intangible (software) and the investments and risks are very high. If the prospects cannot trust you or depend on you, he is unlikely to ever buy business critical software from you and risk his business continuity. |
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APART FROM WHATEVER YOU DO TO SALE, IT IS MORE IMPORTANT TO REMAIN IN CONSTANT TOUCH WITH THESE KIND OF CUSTOMER....THIS WILL HEPL TO NAB THE OPPORTUNITY AT VERY PRIMARY STAGE OR GIVES YOU CHANCE TO CREAT OPPORTUNITY.
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According to me Identifying the needs of the customer is important boss, like if the needs of the customers are being fulfilled through your products, there should no reason why your product will not be loved and purchased by him. If a product lacks some features, bring modifications in it and then try convincing the customer. Always insist on your strengths and try to subside the weaknesses which the customer feels about your product. For example, if the customer feels low about the product’s high price, you should then focus on the qualities of a product.
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i agree with kaushal here identifying the needs and the pulse of a customer is very much important..this will lead to the customer relating to what ever you are speaking about your product,,
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i agree with the other ideas that they have mentioned but you need to keep informed about new events that is happening in your business, You can also think of sending newsletters with regard to the new product launches and so that your customers are updated and informed. You can also think of holding product seminars where you can request your prospective customers to attend this event where you also invite them for a lunch. This will make them feel much more happy and satisfied...
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