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Activity:
82 views;
last activity : 05 03 2011 07:29:54 +0000
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Location
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Neat and Hygenic
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USP (Unique Selling Proposition)
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Skilled staff, most prefered menu, presentaion
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Conduct market research,location,Plan a grand opening event
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Experience
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A few more points
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To think about Innovative & Good service
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Location and staff
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Good food affordable price floating population
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Ideal,profit making and truely ppraised eating out destination?
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Quality of Food, Crowd, Ambience
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Right location like near shopping malls is something in my mind. |
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YEAH NEAR SHOPPING MALLS IS THE RIGHT LOCATION, AS WE CAN SEE GREGARIOUSNESS....IT WILL DEFINITELY WORK.
ALL THE BEST.
The location and place should be very important where there must be more floating population to enter. Another important thing is to maintain the taste & quality of food to attract & retain customers. Thanks Ms.Sujatha and Mr.Virag Shah.
For success in such business there are three important things. which are Location, Location and Location if location is right the business will definitely be sucessful.
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One of my friends, who is an Engineer, set up a roadside eatery, after losing his job. He maintained hygenic conditions and quality (He used to hang the empty oil pouches near the eatery, to impress upon the customers that he is using high quality oil) He used to dress well and insisted on the couple of asistants to wear good clothes. It was a roaring success and he made good money. After running it for 3 years, he sold it for a profit and entered construction business.
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As Mr. Suryanarayanan said good quality in food and the ingrediends used used and the very hyginic atmosphear will give success to this kind of business.e.g Saravana Bhavan hotel groups .
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Market Research on location, demography, age groups, general eating habits, earnings of household, preferences, and above all, SWOT analysis are must for any new proposition. On top of that, you should have a Unique Selling Proposition for creating brand equity is must, similar to McDonalds (Hamburgers), Dominos (Pizzas), Saravana Bhavan (South Indian cuisines), etc.
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Select an ideal menu thats , really, on demand there. Accordingly, choose the skilled professional for preparrtion, presentation. Basically, items needs to be sumptuous & delicacy. Menu is to cater the maximum demand of people for whom you plan for. Once the orientation of good items are established, it is immaterial where you prepare & serve it. PEOPLE THRONG TO THE PLACE WHERE THEY GET NICE DELICACY & TASTE TO THEIR BUDS. |
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Conduct market research: For example, if your hotel business will be targeted toward business travelers, make sure the demand for hotel services is higher then supply. Check out similar businesses in your area, and chat with management about how busy they are. For example, the hotel may only be at 50 percent capacity during peak season, which is a good indicator of the market potential. Also, check out hotel franchise opportunities Choose your location. For a hotel business, location is essential to your success. For example, a hotel focusing on traveling families might choose to be located close to the freeway for easy access. Plan a grand opening event: During this event, offer discounted prices on your rooms and food (if you serve food). Reach out to your local chamber of commerce, and invite members to check out your hotel. You can also hire radio stations to report from the event, and give away free door prizes to generate interest. |
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If you have personal experience, you can do better. Join a hotel of the size you intend, right at very low job, take more resposibility and work hard. Know the finer points, then start planning. Wish you all success
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Survey : See if there has been a restaurant / eatery in the same premises and if it dint succeed then don't take that space for your food eatery. Good Food : Employ the right person to make the food, even if you have to pay more. For example, a person near my place started a South Indian Veg restaurant. He employed North East Indian persons and thaught them how to make Sambar and Dosas. The food was horrible and the place was in the verge of closing. He then changed it into a non-veg restaurant serving Muglai food. Then too it failed miserably. What he should have done is to employ south Indian cooks or Muglai food cooks or changed the restaurant to a North East Indian Delicacy eatery. He is still wondering as to why his restaurant is not succeeding. Quality and Quantity must be relative to the price charged : Go to a Chinese restaurant. He shall charge Rs. X for a plate of Fried Rice and give large portions for the money you pay. Whereas if you go to a south Indian restaurant and order fried rice, you would get small portions whereas you end up paying almost the same price as you would do in a Chinese restaurant. |
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Ms.Sujatha, Above all mentioned are basic requirement in every business. As per my opinion you should more think about how many type of srevice will you provide? Innovative and good service will your core competency in your business.
If location, survey is ok but if will you be not able to provide good and extraordinary service, you may be fail. So decide about service is most important point... All the best.
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First preqiisite for a hotel is the location be it a diner or a hotel and the second most important aspect is the staff. Not only should your staff be hygeinic and courteous but also quick on their feet to serve the guest efficiently. Above all the most important staff is your cook, for if the food prepared is not delicious, people would stop coming to your hotel.
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These are three basic things which will make your business success.
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To make it unique,you have to give quality service for every time.Some extra services which are not provided in normal hotels,gift for visitors,guide books and time tables of travels.Tickets/reservation.Entertainment and communication facilities at free.
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Quality of food is a basic ingredient here. The Ambience also can uplift the place. The kind-of-crowd also does matter at times.
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