Improving Customer Relations

very good morning to all as per as my concern is about customer relationship management its basically focus on relationships if we have good understanding or relationships with the customers we can fill all the gaps..by taking their regular feedback regarding our product or services and which is more important thing these days.

Mihir, you have put it across very broadly. Customer Relations Management is one area that has found the foremost place in the Organisations now a days, the reason being the Customers have become service oriented. Building relationships with customers become impossible if you cannot map what their needs are. Here is where CRM principles come to work.

You are right MR.Kumar, one should always remember the names of the regular customer. If you have a retail store or walk in store, you may see lots of customers coming in. Some of them might come just for a time pass and purchase nothing.But there are some who come regularly to purchase your products, make sure you know their name.Everyone likes to be recognized, and recognizing your customers will make them feel comfortable and valued. When a regular walks in, greet him warmly by name. Try to learn every customer's name, and use it. You might just create a new regular customer.