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Topic : Media strategies
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Started by : Jay Makwana, Media Development Manager, Times of Oman   03 04 2009 12:09:47 +0000
Industry : Radio, TV & FilmsFunctional Area : Valuation(Corporate Finance)
Activity:  138 views;  last activity : 04 26 2011 07:52:00 +0000

Do we really need so many channels? If one watches any of the News channel for even half an hour he/she will see the news being repeated continously...do we need so many channels for viewing the same news...and every time One line news is converted into half an hour programme.

 
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1 2 3 4 5
1 News channels - do we need so many of them?
2 Uniform supervised Content
3 No Matter about nos. of channels., matter is CONTENT
4 A Program on Good, Bad or No work done in Cities and States
5 we dont need these channel as th DD news is the best
6 Its all Business

News channels - do we need so many of them?

idea posted by Jay Makwana Media Development Manager, Times of Oman

Watching any news channel is becoming boring and instead of getting meaningful news we have to watch repetitive programs highlights of dance shows, comedy shows and even Home shopping programs. Instead news channel should look for more meaningful news?

Where is the Investigative reporting in news channels these days? India TV launch was made happening with some daring shows to get instant popularity..now they are just repeating same news 8 times a day...Aaj tak is also more focussed on getting under-garment advertisements than on quality news...NDTV , NDTV 24 x 7 also do not have any special programs to watch...

In such circumstances do we really need so many news channels?Share your views on how to the news channels should make the news meaningful and worthy of their efforts...especially in Election times.

I suggest they should have a Good program which highlights good work as well as no work/bad work done in various cities and states by the politicians...

 

 

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by Shiuli Mukherji, Head Strategy Plan- , Region SEA  | 02 24 2010 08:19:02 +0000

Ziz Saab, am with you too, on this proposition.

2
  
by Ajay Ziz, Dy. Registrar,, University of Jammu  | 02 24 2010 08:01:06 +0000

if jayant vishnu finances ... let's all open a TOOSTEP 24><7 Live ..

0
  
by Vishal Goel, BDM, Anand Gems and Jewellers  | 08 20 2009 09:33:58 +0000

Yes we need that No.(s) as we all have different thinking, so every channel will be presenting in their own unique way... that will help audiance to understand in a simpler way...

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Uniform supervised Content

idea posted by Makrand Bhave Marketing & MICE, WIZCRAFT International

There will be more News channels and there will be more advertisers on these channels!! The channel will always survuve. As long as the ad spots are being sold the channel will run. Sensationalism by these channels is the major strategy that gets them catch eyeballs. And why not?? They have a channel to run, people to pay and keep the content pouring in!! If the content is controlled and a uniform policy for viewing can be established I think there would be a pleasing buzz that would go around the viewers and channels would then be watched for the presenters of the show/news rather than the sensationalism being created!!

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No Matter about nos. of channels., matter is CONTENT

idea posted by Ravi Sahu Sr. Media Research Analyst- Media, Audience Measurement & Analytics Pvt. Ltd

News Channels now a days used many tactic to grab eyeballs, they trying to pull out some contraversial news in which common people are interest. Are they showing news or they selling news :).

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Yes, I agree ! But it is a necessary evil. We have to filter the bad news and watch the one that is good !

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A Program on Good, Bad or No work done in Cities and States

idea posted by Jay Makwana Media Development Manager, Times of Oman

By being a neutral force the News channel can influence People opinion by showing relevant programs on Good, Bad or No work done in Cities and States by chosen politicians...

1
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we dont need these channel as th DD news is the best

idea posted by Shilpa Gote B.Tech/B.E. student, Bhilai Institue of Technology, Durg

we definately dont need such news channels.the news channel like aaj tak , ndtv, zee news etc are mend to be ran for 24 hours. in such case it is difficult to find relevent content to drag the attention of the people for whole 24 hrs. therefore all rubbish news like how a man saved his land or dog or cow are featured. many people wont listen to such news. Also many a times its has happen that the news went all wrong n potrated a innocent as a culprit. these news channels also take active intersest in glamor world and make a huge story out of simple statements made by the celebs. If they fine anything which can gain a lot of attention they just ran to those stuffs. Journalism is not something that goes this way. the best news is at durdarshan at the specific time which had important content and nation news. rest all are jst a part of gaining TRP. thats it. so its better to tune our tv to the single old dardarshan channel and rest all should not be watched. 

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Its all Business

idea posted by C Nijagunaradhya Planning engineer, Aarvee associates

New ones keep launching and competition keeps increasing thats todays BUSINESS. As per our comfort we can opt for the best one and watch....

Similar type is Mobile industry. New ones are coming, coming.........

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